Senior Marketing Manager – Customer Growth & Lifecycle, Marketing
Amazon
Senior Marketing Manager – Customer Growth & Lifecycle
Join Amazon South Africa as the Senior Marketing Manager – Customer Growth & Lifecycle, where you will shape how millions of customers discover, experience, and engage with Amazon. This is a high-impact role at the center of customer experience and business growth, owning the strategy that drives acquisition, repeat purchase, and long-term value. You will be the single-threaded owner of customer funnel growth, defining and scaling lifecycle programs that influence how customers perceive value and build habits with Amazon. This role goes beyond campaigns. You will use data, experimentation, and customer insights to design end-to-end experiences across touchpoints that drive meaningful and sustained growth.
Own lifecycle strategy across acquisition and engagement, driving New to Amazon, repeat purchase, and customer value. Design and scale programs that make Amazon's value proposition clear, compelling, and easy to discover. Lead cross-channel execution across onsite, CRM, and partner marketing teams. Build and run an experimentation roadmap to continuously improve performance and unlock new growth opportunities. Partner across Marketing, Retail, Prime, and Product teams to influence inputs that drive the customer funnel. Establish mechanisms, dashboards, and playbooks that enable scalable and repeatable growth.
This role offers the opportunity to build from the ground up in a fast-growing marketplace, influence senior stakeholders, and directly shape the future of e-commerce in South Africa.