Sr. Product Manager, Technical, New Product Campaigns

Senior Product Manager, Technical

We are seeking a senior product manager, technical to own product strategy and drive feature delivery for the New Product Campaigns initiative within Amazon Ads. You will define technical requirements, work backwards from customer needs, and partner with engineering teams to deliver scalable solutions, with a focus on driving creative strategy.

Key job responsibilities:

• Own end-to-end execution of creative components for New Product Campaigns within Amazon Ads.
• Work with cross-functional teams across Amazon and internal technical teams to deliver campaign solutions.
• Drive creative strategy and optimization for new product advertising initiatives.
• Design creative identifiers across all placements within Amazon Ads ecosystem.
• Develop and implement creative optimization strategies for New Product Campaigns.
• Define technical requirements for creative delivery systems and optimization algorithms.
• Partner with creative teams to translate business needs into technical specifications.
• Define product strategy, feature design, and technology approach with limited guidance.
• Own product roadmap prioritization for creative campaign components.
• Create technical specifications and strategic documentation for creative systems.
• Drive product discussions with executives and contribute to operational planning.
• Align engineering, creative, marketing, and advertising teams on campaign execution.
• Handle complex product development scenarios across multiple Amazon organizations.
• Partner with engineering managers on creative platform priorities and delivery dates.
• Coordinate with Amazon Ads placement teams on creative identifier implementation.

About the team:

Our team builds AI-powered solutions that transform how brands launch products on Amazon through integrated inventory forecasting, content optimization, and strategic advertising workflows. We operate as product builders who improve outcomes for advertisers from Fortune 500 brands to emerging companies.

We value creative problem-solving and data-driven innovation. We make advertising decisions accessible to all advertisers while maintaining focus on real business impact. If you enjoy solving ambiguous problems at scale and want to redefine how products come to market, join our team.