US Prime is seeking an experienced and accomplished Senior Product Manager to lead acquisition in the US. Amazon Prime was launched in the US in 2005 as a subscription service and has since evolved to serve diverse member cohorts with varying needs and preferences. We have successfully grown our membership base across different demographics and life stages and are seeking a seasoned product manager who can drive acquisition strategies for the membership program. In this role you will lead defining and implementing the product roadmap for acquisition of Prime members. You will partner with Consumer Insights and Research organization to develop insights on understanding Non-Prime Amazon customers and customers not shopping on Amazon and partner with stakeholder teams to drive product roadmaps to accelerate acquisition of these various customer cohorts to Prime. You will lead measuring performance of product launches, and work with Business Intelligence teams to ensure we have the right suite of metrics to understand performance. You will set-up mechanisms to drive performance and track execution of these plans.
The ideal candidate will have demonstrated success leading product roadmaps and managing complex product deliverables across a wide variety of functional stakeholders. You will have experience developing product strategies, insights, and mechanisms that align multi-functional partners against cohort-specific objectives. You will have exceptional communication skills and the ability to influence and present to senior leadership, including the ability to distill complex cohort data into clear strategic narratives. You will be a self-starter who has demonstrated the ability and desire to dive deep to audit and optimize product performance and processes. You will have experience working with and developing win/win product solutions across different business units to serve specific customer cohorts.
Key job responsibilities:
About the team:
Amazon Prime is a high-visibility team within Amazon that is building earth's largest and most loved membership program. This role reports to the Sr Manager who leads the Core Prime business and reports to the Director of US Prime. This role partners with North American Stores Marketing, WW Prime, Delivery Experience, WW Promotions and various other key internal teams focused on increasing base of an engagement with Prime members. As a product leader in this highly visible area, you will regularly present to Directors and VPs, helping shape the strategic direction of the Core Prime business.