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EMEA Product Manager AVEIR

Lead regional product launches and therapy adoption strategies across EMEA
Zaventem, Flemish Brabant, Belgium
Senior
1 week ago
Abbott

Abbott

A global healthcare leader that develops and markets a wide range of medical devices, diagnostics, branded generic pharmaceuticals, and nutritional products.

Product Marketing Manager For Aveirâ„¢ In Emea

As Product Marketing Manager for AVEIRâ„¢ in EMEA, you will help shape both the strategic direction and hands-on execution of marketing and business initiatives to drive growth of the AVEIRâ„¢ leadless pacemaker franchise.

You'll lead downstream marketing efforts, partner closely with cross-functional teams, and ensure strong commercial alignment. This includes planning and executing product launches, advancing therapy development, and supporting regional business goals.

This role is based in HQ: Zaventem, Belgium

Key Responsibilities

  • Own the AVEIRâ„¢ portfolio across EMEA and lead cross-functional coordination to drive market growth and therapy penetration
  • Analyze market trends and barriers to adoption to define clear, actionable strategies, and lead implementation.
  • Develop and execute marketing plans in collaboration with sales, education, digital, clinical, medical affairs and market access teams.
  • Partner with EMEA leadership, country management and global marketing to align on business plans and launch strategies.
  • Lead product launches across the region, ensuring readiness and impact.
  • Support local teams in adapting and executing plans, ensuring alignment with regional goals.
  • Develop Scorecard, Define KPIs and Track performance metrics
  • Forecast demand; manage supply & mitigate risks proactively.
  • Engage with key opinion leaders to support therapy adoption and gather insights.
  • Support major congresses and events to strengthen brand presence.
  • Ensure profitable growth through portfolio management and financial analysis.
  • Travel up to 30% across EMEA to support execution and engagement.

Key Requirements

  • +3 years Marketing experience or +5 years if Field or Sales experience. Business acumen and experience preferred.
  • Experience within medical devices. Previous experience in Cardiac Rhythm Management or Cardiology is preferred
  • Record in delivering results in sales and/or marketing role.
  • Analytical, strategic and problem-solving skills
  • Ability to translate scientific concepts into commercial strategies
  • Project Management and execution skills
  • Portfolio Management skills & Product Launch experience
  • Strong influence management skills
  • Excellent communication skills
  • Fluency in English (any additional language is an asset)

Apply Today. Do Work That Matters!

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EMEA Product Manager AVEIR
Zaventem, Flemish Brabant, Belgium
Product
About Abbott
A global healthcare leader that develops and markets a wide range of medical devices, diagnostics, branded generic pharmaceuticals, and nutritional products.