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Group Product Manager - Cardiac

Develop and execute brand marketing strategies to drive product differentiation and sales growth
Mumbai
Senior
1 week ago
Abbott

Abbott

A global healthcare leader that develops and markets a wide range of medical devices, diagnostics, branded generic pharmaceuticals, and nutritional products.

Brand Differentiation Within The Therapy Space

Achieve brand sales and EI targets

Undertake minimum 5 days of fieldwork per month to capture insights and field feedback

Prepare monthly reports analyzing market trends, competitor sales and Abbott forecasts

Conduct research as per the brand need and therapy requirements

Brand Marketing Strategy And Campaign Execution

Preparing VAFs, LBLs and other promo material for brand communication and marketing

Effectively collaborate with sales team and training team to communicate brand strategy

Facilitate CSM and other sales meetings to drive brand strategy

Complete essential documentation for brand related activities

Ensure Compliance And Process Adherence

Ensure quality and timely delivery of campaign collaterals/inputs/activities to field force

Effectively coordinate with other functional areas within organization

Education / Skills / Experience

Skill, Education, Experience

Education:

Graduate in Science / Pharmacy

Experience:

Pharmaceutical Product Management experience of 5+ years in MNC

Exposure to managing Key Accounts / dealing with Key Opinion Leaders

Experience in managing new launches preferable

Skill:

Excellent Communication Skills

Functional and technical knowledge on therapy areas owned and other therapies in the Division

Demonstrates creativity, innovation and drive for results

Ability to influence, lead and work with cross functional teams

Analytical skills and good financial acumen

Problem solving and decision making skills

Planning and organizing skills for short term and long term

Time management and multi-tasking skills

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Group Product Manager - Cardiac
Mumbai
Product
About Abbott
A global healthcare leader that develops and markets a wide range of medical devices, diagnostics, branded generic pharmaceuticals, and nutritional products.