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Product Manager Obesidad Y Diabetes

Create and manage marketing strategies to grow obesity and diabetes product market share.
Santiago, Santiago Metropolitan Region, Chile
Mid-Level
4 days ago
Abbott

Abbott

A global healthcare leader that develops and markets a wide range of medical devices, diagnostics, branded generic pharmaceuticals, and nutritional products.

Product Manager Opportunity

Abbott is a global leader in health care, creating innovative science to improve people's health. We are always looking towards the future, anticipating changes in medical science and technology.

At Abbott, you can do work that matters, grow and learn, take care of yourself and your family, be true to who you are, and live a full life. You will have access to:

  • Professional development with an international company where you can grow the career you dream of.
  • A company recognized as a best place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
  • A company recognized as one of the best large companies to work for, as well as a better place to work for diversity, working mothers, women executives, and scientists.

Established Pharmaceuticals

  • We are committed to bringing the benefits of our trusted medicines to more people in the fastest-growing countries of the world. Our extensive portfolio of differentiated and high-quality branded generic medicines covers multiple therapeutic areas, including gastroenterology, women's health, cardiometabolics, pain management/central nervous system, and respiratory pathways.

The Opportunity

This position is located in our commercial offices in the Providencia area.

As a Product Manager, you will have the opportunity to create and manage marketing and promotional activities for the product portfolio in charge. Seek and develop new commercial opportunities to achieve growth in sales and market share in the relevant market of your brands with the objective of increasing market share.

What You Will Do

  • Manage the product portfolio in charge, performing relevant market analysis, product categorization, life cycles, target medical segmentation, among others.
  • Carry out and implement innovative marketing campaigns, incorporating omnichannel digital strategies into the marketing campaigns.
  • Know the trends of science, pharmaceutical and associated technological development, the market and relevant competitors, with the objective of anticipating the competition and generating an adequate marketing plan for your product portfolio.
  • Quantitative and qualitative management of investments, costs, results obtained, impact of the implemented actions vs expected results, comprehensive management and analysis of the forecast of your brand and most relevant indicators.
  • Communicate and train the promotion team and other relevant stakeholders.
  • Define the investment plan of the brands in charge that ensures the profitability and margin of your business in a sustained manner.
  • Constant interaction with the KAM team in order to actively participate in the decision-making process of commercial strategies.
  • Establish relationships with Scientific Societies, Opinion Leaders, target groups of objective doctors by brand or therapeutic group. Planning, implementation and participation of events with KOLs.

Required Qualifications

• University professional degree in Commercial Engineering or related career with at least 6 years of experience in Marketing. Previous experience as a Product Manager. We are looking for a person with a strong commercial profile, with innovation and creativity and excellent skills in effective communication and persuasion for the achievement of results. • Desirable experience in the area of products related to Obesity and Diabetes. • Experience in product launch, marketing plan and budget management. • Advanced English and Office skills. • Budget management and KPI management. Knowledge of IQVIA, DDD, B2B.

Connect with us on www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.

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Product Manager Obesidad Y Diabetes
Santiago, Santiago Metropolitan Region, Chile
Product
About Abbott
A global healthcare leader that develops and markets a wide range of medical devices, diagnostics, branded generic pharmaceuticals, and nutritional products.