Associate Director, HCP Marketing

Job Title

Associate Director (IBS Linzess and Viberzi)

Job Description

The Associate Director (AD) for IBS (Linzess and Viberzi) will lead the HCP strategy and execution for the brands. This person will take the lead on all personal promotional initiatives related to developing ISA strategy, iRep, print materials, website, digital assets, and working with cross-functional partners for P2P, ad boards, congresses, and advocacy efforts. The HCP AD will coordinate across both internal and external stakeholders, including the sales force, to enable an integrated and successful brand strategy.

• Collaborate with Marketing Director(s) and business leaders to build, manage, and execute marketing plans to achieve business objectives and goals including patients', market, and financial results.
• Lead and manage direct HCP team and external partnerships.
• Influence business leaders and effectively collaborate cross-functionally to deliver business results.
• Manage and monitor P&L of brand responsibilities
• Grow brand/product penetration, share, and awareness.
• Develop next generation product and/or product enhancements, leveraging the patient journey.
• Direct and manage projects including execution of marketing plans, initiatives, and tasks.

Qualifications

• BA/BS required
• Minimum 5 years of pharmaceutical industry experience
• At least 3 years of marketing experience with track record of leadership without direct authority
• Strong communication skills, both oral and written, with the ability to make influential presentations to internal and external customers, sales teams, and senior management
• Strong creative and conceptual thinking skills
• Strong interpersonal skills with adaptability to evolving matrix marketing roles and responsibilities

Additional Information

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
• This job is eligible to participate in our long-term incentive programs.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.

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1. Yes, 20% of the Time

Pay Range: $141500 - 268500 USD

Where We Work

Role is primarily site- or office-based but can occasionally be performed remotely. Employees who are site/office-based and can occasionally perform their role virtually work both in the office and remotely*, following the policies and regulations in place at their location. US Employees must be in the office on Tuesday, Wednesday, and Thursday with flexibility to work remotely on Mondays and Fridays. Three days in the office is the minimum; some individuals or teams may require more in-office days due to meetings, business/project needs or their role.