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Manager, Integrated Marketing

Develop and lead strategic, multi-platform marketing solutions that drive revenue across AccuWeather’s ecosystem
New York
Mid-Level
yesterday
AccuWeather

AccuWeather

Provides global weather forecasts, severe weather alerts, and detailed meteorological data for consumers and businesses across platforms.

1 Similar Job at AccuWeather

Manager, Integrated Marketing

AccuWeather sits at the intersection of data, media, and real-world decision-making. Weather influences how people plan their days, what they buy, and how they spend their time – making it one of the most powerful and universal drivers of consumer behavior.

Because of this, we partner with brands across virtually every category, helping them show up in relevant, meaningful ways when it matters most. Backed by our Superior Accuracy™ and trusted by millions globally, AccuWeather combines scale, data, and insight to create impactful advertising solutions.

The Manager, Integrated Marketing will play a key role in shaping revenue-generating marketing strategy at AccuWeather, partnering closely with sales to develop smart, data-informed solutions for a wide range of advertisers.

In this role, you'll spend your time developing campaign ideas, building compelling pitch materials, and collaborating with cross-functional teams to bring those ideas to life. You'll work across a diverse set of industries and clients, using insights, creativity, and strategic thinking to craft programs that resonate.

We're looking for a strategic, creative marketer who enjoys turning insights into ideas – and ideas into stories that help win business. If you thrive in a collaborative, fast-paced environment and like seeing your work come to life in the market, this role offers the opportunity to make a real impact.

Develop and lead strategic, multi-platform marketing solutions that drive revenue across AccuWeather's ecosystem, with a strong emphasis on digital and video.

Partner closely with sales to understand client goals and identify relevant, creative opportunities.

Develop high-quality marketing materials including pitch decks, one-sheets, toolkits, and thought leadership content.

Translate audience data, behavioral insights, and marketplace trends into compelling narratives that resonate with advertisers.

Collaborate cross-functionally to bring ideas to life:

Work with product and editorial teams to create new revenue-generating ad experiences and content opportunities.

Partner with research, data science, and BI teams to transform insights into persuasive sales materials.

Align with strategy, pricing, and operations to ensure solutions are scalable, compliant, and executable.

Manage multiple projects simultaneously, ensuring timelines, quality, and communication are consistently strong.

Keep stakeholders informed on project progress and ensure internal resources are accurate and up to date.

Bachelor's degree in marketing or related field.

3+ years of experience in integrated marketing, media, digital advertising, or agency environments.

Strong storytelling ability with experience developing persuasive proposals and sales materials

A strategic mindset with the ability to translate data and insights into actionable marketing ideas.

Excellent communication and presentation skills.

Highly organized with strong attention to detail and the ability to manage multiple priorities

Collaborative, proactive, and solutions-oriented approach

Proficient in Microsoft Office Suite, specifically PowerPoint (and design programs a plus).

Work on campaigns that span every category – from retail and CPG to travel, auto, and beyond – offering a level of variety and exposure that's rare in today's media.

Use data and insights that reflect real-world behavior, helping brands connect with people in ways that feel timely and relevant.

Be part of a trusted, global platform built on Superior Accuracy™, with a highly engaged audience.

Collaborate with a cross-functional team in a dynamic and growing advertising business.

See your ideas come to life and make a meaningful impact for both clients and the business.

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Manager, Integrated Marketing
New York
Marketing
About AccuWeather
Provides global weather forecasts, severe weather alerts, and detailed meteorological data for consumers and businesses across platforms.