Marketing Manager

Marketing Manager

Location: Broken Arrow, OK

Pay: $80,000 - $85,000 / Annually

Benefit Information: This position may be eligible for vision, dental, medical and 401(k).

Hours: 40/wk, M-F onsite

Position Summary

The Marketing Manager is responsible for developing and executing strategic marketing plans, product management initiatives, and market analysis to attract and retain customers. This role leads multi-channel campaigns (digital, print, events, social media) to increase brand awareness and support sales growth.

Primary Responsibilities

• Lead by example with a "Safety First" mindset
• Conduct market analysis to identify customer needs, industry trends, and competitive threats
• Use data-driven insights to recommend strategies for product positioning and growth
• Partner with cross-functional teams to create high-quality content (e.g., case studies, white papers, webinars)
• Align marketing efforts to build brand visibility
• Gather customer feedback and testimonials to inform marketing and product strategies
• Support go-to-market planning and execution for new products and campaigns
• Work with product management on launch strategies to drive adoption and revenue
• Develop sales tools, training materials, and product collateral
• Manage pricing, budgets, profit planning, and product life cycle strategies
• Organize and implement event marketing efforts for trade shows and customer events, including logistics and presentation materials
• Perform additional duties as assigned

Education, Experience & Qualifications

Required:

• 5+ years of relevant experience in product management or product marketing
• Experience in B2B marketing
• Proven success with go-to-market strategies for technical products
• Ability to support sales teams with training, tools, and insights
• Strong communication and presentation skills
• Experience working cross-functionally and influencing stakeholders
• Proficiency in data analysis and marketing metrics

Preferred:

• Industrial B2B experience

Skills & Characteristics

• Strong verbal and written communication skills
• Self-motivated with a positive attitude
• Highly organized with excellent attention to detail
• Effective time management and ability to meet deadlines
• Creative approach to marketing campaigns
• Analytical mindset with ability to interpret data and market trends
• Adaptability to shifting priorities and customer feedback
• Problem-solving skills during campaign execution
• Collaborative, with strong relationship-building abilities
• Proficient in Microsoft Office Suite

Physical Requirements

The following physical activities are essential for this role (reasonable accommodations available as per ADA guidelines):

• Manual Dexterity: For tasks like typing or handling materials
• Vision: Ability to read documents and observe equipment clearly
• Hearing: Ability to understand verbal communication and safety alerts
• Communication: Effective verbal and written communication required
• Sitting: Prolonged sitting for desk and computer work

Note: Reasonable accommodations will be provided for qualified individuals with disabilities unless it poses an undue hardship.

Benefits:

• Medical, Dental, Vision, 401K
• Short and long term disability
• FSA Plans
• PTO

Addison Group is an Equal Opportunity Employer. Addison Group provides equal employment opportunities (EEO) to all employees and applicants without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran, in accordance with applicable federal, state, and local laws. Reasonable accommodation is available for qualified individuals with disabilities upon request.