Design Director - Footwear - Originals BU - Lifestyle Running (m/f/d)

Design Director

Area: adidas Brand

Department: BU Originals, Basketball & Partnerships

Direct Reporting Line: VP Design / Sr Design Director

Indirect/secondary reporting line:

Subsidiary/country: Germany

Location: Herzogenaurach

GSMS Grade: M2

Number of Personnel Managed: …

Cost Center/Budget and/or Revenue Responsibility: ….

Purpose & Overall Relevance for the Organization:

• Develop and direct industry leading creative solutions for concepts and categories, to create a highly relevant, desirable and clear adidas brand image, from sell in to sellout (consumer-facing)
• Lead and manage the internal creative team to achieve worldclass results

Key Responsibilities:

• Lead the Creative development for multiple concepts or categories across multiple consumer touchpoints, from 2D to retail to digital
• Develop concepts and creative strategies that fulfill objectives of category, concept, brief
• Collaborate with Product Design team to ensure holistic storytelling
• Collaborate with cross-functional team members to ensure consumer- and brand focus
• Set priorities, creative and assignment-related, of team
• Lead the execution of creative strategies to ensure end to end creative excellence, from sellin to sellout (consumer-facing)
• Direct variety of creative resources (agencies, freelancers, writers, photographers, etc) on creative execution to ensure holistic creative excellence
• Review and approve production stages of creative execution
• Maximise results within given budget and timeframes
• Participate in creation of annual and long-term Creative Direction strategies
• Present and communicate creative solutions with clarity, effectively selling in ideas to variety of stakeholders
• Identify opportunities of improvement and change, and initiate own proposals/projects
• Seek out new Design resources that can deliver world class results

Key Relationships:

• Design Directors, Creative Directors
• Product Designers
• Brand Communications
• Retail, C2C
• Product Teams
• External Agencies and Art/Creative Directors
• External Creative Resources

Knowledge, Skills and Abilities:

• IT skills: Excel, Word, PowerPoint: advanced /Outlook
• Design apps: expert
• Strong visual and verbal skills with the ability to create impactful/exciting visuals
• Language: English: excellent

Another European language: fluent

Requisite Education and Experience / Minimum Qualifications:

• Under-graduate level Design education or combination thereof
• Solid education and advanced experience in the creative development of communication tools
• At least 10 years experience in Sporting Goods/Fashion Industry or Design on managerial level
• 3 years personnel management experience
• Proven experience with the entire design process (project scope and time planning, design steps, production/execution of design solution, pre-press processes)
• Passion for adidas and it's mission
• Passion for sports, culture, design