Director, Product Management - Firefly Web & Mobile Experience

Director of Product Management for Adobe Firefly

Changing the world through digital experiences is what Adobe's all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

The Opportunity

Join Adobe's boldest investment in generative AI as Director of Product Management for Firefly's web and mobile experience. Shape how millions of creators discover, experience, and build with AI-powered creative tools across our fastest-growing platform. This opportunity is ideal for a seasoned product leader who thrives at the intersection of product strategy, data science, and user experience in the rapidly evolving generative AI space.

What You'll Do

Lead Platform Evolution Drive strategic direction for Firefly's web and mobile platforms, managing a team of product managers across mobile apps, mobile web, and web app experiences. Guide cross-functional teams to deliver cohesive, high-impact user experiences.

Shape the User Journey Own the critical early stages of the Firefly experience—from discovery and onboarding through initial engagement. Optimize performance, design seamless entry points, and ensure every early touchpoint feels intuitive and compelling using behavioral analytics and experimentation.

Drive Strategic Innovation Navigate the rapidly evolving generative AI landscape where new capabilities and creative workflows emerge constantly. Play a pivotal role in finding opportunities, adapting to technological advances, and translating AI breakthroughs into intuitive user experiences. Evolve strategy through listening, pattern recognition, and calculated bets.

What You Bring

Deep Product Leadership Experience 10+ years building and scaling products in complex, high-growth environments with proven success leading product organizations through rapid expansion.

Data-Driven Decision Making Fluency in analytics, experimentation frameworks, and behavioral data interpretation. Comfortable presenting to executives and diving deep into user funnels.

Deep Creative Workflow Understanding Comprehensive knowledge of creative processes across multiple disciplines with deep empathy for creators' challenges and needs. Experience building products that meaningfully improve creative workflows and understanding of how AI is reshaping the creative process.

AI Product Expertise Strong understanding of AI/ML product development, including agentic workflows, infrastructure requirements, and UX considerations unique to AI-powered tools. Experience with prompt engineering, model limitations, and designing intuitive interfaces for complex AI capabilities.

Leadership Philosophy Track record of building high-performing, diverse teams. Lead with curiosity, urgency, and care, grounded in deep empathy for users and team members.