Senor Marketing Specialistaltamonte Springs, FL

Senior Marketing Specialist

At AdventHealth Orlando, what started as a converted farmhouse in rural Central Florida has become Central Florida's major tertiary health care facility. Patients come from the Southeast, the Caribbean and even as far as South America for our proven expertise and compassionate health care.

With a variety of Orlando hospital jobs, we invite you to start or elevate your career with a new job at AdventHealth Orlando. We constantly seek out Orlando nurses, medical assistants, nurse assistants, patient care and health administration professionals who share our passion for whole-person health care. Learn more about our open positions and apply to become an invaluable part of our team.

Every day, our fellow team members show up to work, unified by one shared mission: Extending the Healing Ministry of Jesus Christ. As a faith-based health care organization, our story is one of hope as we strive to heal and restore the body, mind and spirit. Though our facilities are spread across the country, this unwavering belief binds us together. Across every office, exam and patient room, we're committed to providing individualized, holistic care. This is our Christian mission, and it inspires us to help make communities healthier and happier.

Joining AdventHealth is about being part of something bigger. Its about belonging to a community that believes in the wholeness of each person, and serves to uplift others in body, mind and spirit. AdventHealth is a place where you can thrive professionally, and grow spiritually, by Extending the Healing Ministry of Christ. Where you will be valued for who you are and the unique experiences you bring to our purpose-minded team. All while understanding that together we are even better.

Schedule: FT / Days

Location: 201 PARK PL, Altamonte Springs, 32701

The community you'll be caring for:

Located on a lush tropical campus, our flagship hospital, 1,368-bed AdventHealth Orlando. Serves as the major tertiary facility for much of the Southeast, the Caribbean and South America. AdventHealth Orlando houses one of the largest Emergency Departments and largest cardiac catheterization labs in the country. We are already one of the busiest hospitals in the nation, providing service excellence to more than 32,000 inpatients and 125,000 outpatients each year.

Job Summary:

Working with the Marketing Manager and/or Marketing Strategist, the Senior Marketing Specialist executes marketing initiatives for key service lines and the markets we serve. He/She applies knowledge of market research and analytics to contribute to the development of marketing plans which competitively differentiate AdventHealth and ensures the growth of volume, market share, share of spend and brand awareness. The ideal candidate will have a demonstrated enthusiasm for implementing marketing programs and day-to-day functions, demonstrating independent judgment and creativity. This person will build strong relationships with stakeholders to advance the service line's and market strategy's goals and vision. Additionally, he/she will be a hands-on, results-oriented marketer who is passionate about learning strategy and achieving executional success.

You Will Be Responsible For:

• Develops and executes targeted marketing campaigns to reach specific audiences.
• Performs other assigned duties.
• Other duties as assigned
• Develops and maintains physician relationships to enhance consumer marketing efforts through lectures and events, collaborating with the physician relations marketing team on direct marketing strategies.
• Serves as a social media liaison, meeting quantifiable goals and objectives, and helps oversee websites related to the area of focus for timely and consistent updates.
• Collaborates with the Digital Strategy team to implement effective online strategies to drive volume and engagement.
• Works collaboratively with the Creative team, providing clear objectives, goals, timely feedback, and reasonable deadlines for the development of effective deliverables.
• Maintains and tracks budget, volume, and additional data for ROI reporting to ensure business goals are met.
• Acts as a brand ambassador, upholding the values of the organization and maintaining consistency of the brand internally and externally.

Qualifications:

What Will You Need:

Education and Experience Required:

• Bachelors degree in business, Marketing, Advertising, Health Science, or related field
• Two years of marketing and/or sales field experience
• Self-starter with ability to implement initiatives in a strategic manner with minimal supervision
• Advanced organizational skills with the ability to multi-task in a fast-paced work environment.
• Foundational knowledge and skills to implement integrated marketing programs, to include: marketing planning; volume-driving strategies, creative concepting and execution; corporate communications; digital and social media; project management, event planning and execution; research analysis; and physician relations.
• Strong collaborator; ability to build meaningful relationships among the marketing team, leaders, staff, physicians, and/or community partners.
• Strong oral and written communication skills
• Sound critical thinker with the ability to make educated recommendations that produce measurable results.
• Fundamental experience in emerging digital media and technologies.
• Demonstrates strong ability to work well with others using tact and diplomacy.
• Continued and proven focus on effective project management, organization and professional development.
• Proficient with Microsoft Suite software, specifically Word, Excel and PowerPoint.

Licensure, Certification, or Registration Required:

• Valid State of Florida Class E drivers license and driving record in accordance with AdventHealth policy

This facility is an equal opportunity employer and complies with federal, state and local anti-discrimination laws, regulations and ordinances.