B2B Marketing Manager - Remote Eligible

B2B Marketing Manager

Job Category: Marketing

Full-Time

Remote

N/A, 00000, GBR

Description

Key Responsibilities

• Strategy Implementation: delivery and implementation of the regional B2B marketing strategies for Alchemy Trading across key global markets – US, JAPAC, Europe & UK. Deliver initiatives across the full marketing mix including events, lead generation, campaigns, web, PR & social and sales enablement collateral. Align marketing activity with business goals, regional nuances, and varied customer profiles.
• Customer Profiling & Insights: use internal data, market analysis and sales input to build detailed customer profiles and buyer personas. Align with sales to understand decision-makers and purchasing behaviour. Turn insights into targeted marketing plans, adapting to customer needs and market trends to optimise campaign impact.
• Lead Generation & Campaigns: work with regional sales leaders & teams to identify lead generation opportunities. Plan and manage the end-to-end delivery of multi-touch lead gen campaigns through HubSpot in collaboration with the CRM team.
• Event Marketing: lead the delivery and project management of regional and global marketing events. Coordinate event logistics and develop supporting assets including booth materials, presentations, and follow-up campaigns.
• Sales Enablement & Presentations: Own the development of customer-facing presentations and pitch decks. Equip sales teams with compelling sales tools and proposition collateral to support business development efforts.
• Brand & Content Management: Champion the Alchemy Trading sub-brand across all marketing activities, ensuring consistency with the Alchemy global brand guidelines. Manage content across all touch points - PR, social, web, presentations, collateral and events ensuring alignment with Alchemy Trading's brand and commercial priorities.
• Digital & Web: manage and update Alchemy Trading content on wearealchemy.com. Develop and deliver Alchemy Trading microsite with regional and localised content.
• PR & Social: execute the PR & social media strategy for Alchemy Trading to increase awareness and thought leadership in target markets.
• HubSpot Enablement: collaborate closely with the CRM team and regional sales teams to support the full adoption and optimised usage of HubSpot across the organisation. Act as a strategic partner in aligning marketing automation with sales processes, reporting requirements, and overall CRM strategy to enhance campaign performance, lead management, and conversion tracking company-wide.
• Project & Agency Management: lead the successful execution of marketing programmes from start to finish, leveraging internal support and driving collaboration. Coordinate with external agencies (web, PR) to ensure timely and high-quality delivery of campaigns and assets.
• Analysis & Budget Reporting: Track and analyse campaign performance, generate insights, and report on KPIs to inform continuous improvement. Manage marketing budgets, oversee supplier onboarding, and ensure accurate financial reporting.

About You

• Proven experience in a global/regional B2B marketing manager role
• Proven success in implementing and executing a marketing strategy, plans and campaigns at a global/regional level
• Strong project management and organisational skills, with the ability to manage and deliver multiple projects within tight timelines
• Metrics and KPI driven, consistently reporting on and using KPIs to support the management and optimisation of projects
• Experience using HubSpot CRM platform for marketing automation and supporting sales team use
• Excellent presentation skills and ability to influence and interact at a senior level with multiple stakeholders
• Proactive, self-starter and a team player, confident working in collaboration with various stakeholders
• Highly organised and structured approach to work with strong decision-making skills and an eye for creativity
• Bachelor's degree (or equivalent) in marketing, business, or a related field

What You Will Get

• A chance to help shape the narrative around one of the most important shifts in tech: circularity.
• A collaborative, fast-paced environment with a global footprint and ambitious mission.
• Opportunity to work across diverse audiences and markets.
• Competitive salary and benefits, with flexibility and autonomy.

Compensation: DOE

Applications: Application's can be sent via e-mail to: recruitment.eu@alchemyglobalsolutions.com

Please note: This role is advertised both internally and externally.