Marketing Manager - Marketing Manager II

Marketing Manager II / Marketing Specialist

Position: Marketing Manager II / Marketing Specialist

Location: Seattle, WA (Hybrid – 3 days onsite, 9 AM start)

Duration: 12 month contract (extension and FTE conversion are both possible)

Start Date: ASAP (urgent)

Years of experience: 3+ minimum

Key Responsibilities

• Execute merchandising strategy
• Manage email marketing campaigns (Salesforce Marketing Cloud)
• Build and update website / landing pages
• Analyze and report email campaign performance metrics

Top Skills Required

• Merchandising execution is a plus
• Email Marketing campaign execution
• Salesforce Marketing Cloud
• Landing page creation & website management
• Performance measurement & reporting

3 main things in this role: execute all merchandizing strategy, execute all of the email marketing campaigns (salesforce marketing cloud), and creating website/landing pages for the team

Job Responsibilities

- Own campaigns from end-to-end: managing creative processes, targeting and segmentation, planning, execution, reporting, and optimization.

- Coordinate with multiple teams to provide thorough and authoritative industry creative content

- Strong bias for action and ability to prioritize

- Own weekly, monthly and quarterly reporting on the state of initiatives

- Manage and report out on projects, status, and work with teams to remove any project blockers.

- Aptitude for organization, flexibility, and producing results in a fast-paced environment

- Ability to leverage data to drive decision making

- Familiarity and comfort with GenAI applications for content and copy

- Plan, develop, and execute email campaigns that drive traffic and conversions for health programs covered by insurance

- Continuously optimize email campaigns to improve on KPI performance

- Measure how email initiatives impact team goals, customer engagement metrics (open rates, CTR, conversion), registration and attendance goals, and overall customer experience

- Regularly review, interpret, and communicate email performance metrics, traffic/application trends, and optimization insights to peers and managers

- Develop technical and creative requirements for email campaigns in partnership with cross-functional teams

- Communicate effectively with stakeholders, peers, and managers across marketing operations, event operations, and creative teams

- Compile, analyze, and present performance metrics, identifying opportunities to enhance campaigns and improve performance

- Work effectively across organizational boundaries to define, manage, and prioritize work

EEO Employer

Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at employeeservices@apexsystems.com or 844-463-6178.

Everforth Apex is a world-class IT services company that serves thousands of clients across the globe. When you join Everforth Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package. Our commitment to excellence is reflected in many awards, including ClearlyRated's Best of Staffing® in Talent Satisfaction in the United States and Great Place to Work® in the United Kingdom and Mexico.

Everforth Apex Benefits Overview: Everforth Apex offers a range of supplemental benefits, including medical, dental, vision, life, disability, and other insurance plans that offer an optional layer of financial protection. We offer an ESPP (employee stock purchase program) and a 401K program which allows you to contribute typically within 30 days of starting, with a company match after 12 months of tenure. Everforth Apex also offers a HSA (Health Savings Account on the HDHP plan), a SupportLinc Employee Assistance Program (EAP) with up to 8 free counseling sessions, a corporate discount savings program and other discounts. In terms of professional development, Everforth Apex hosts an on-demand training program, provides access to certification prep and a library of technical and leadership courses/books/seminars once you have 6+ months of tenure, and certification discounts and other perks to associations that include CompTIA and IIBA. Everforth Apex has a dedicated customer service team for our Consultants that can address questions around benefits and other resources, as well as a certified Career Coach. You can access a full list of our benefits, programs, support teams and resources within our 'Welcome Packet' as well, which an Everforth Apex team member can provide.