Senior Product Manager

Sr. Product Manager, Social Platforms

As the Senior Product Manager – Social Platforms, you will lead the vision, strategy, and execution for the technology ecosystem powering our social programs. You'll partner closely with Marketing and Technology teams to build scalable, innovative platforms that empower social storytelling — across Influencer, Affiliate, Local Social, and Ambassador channels.

Responsibilities:

• Define the long-term vision and strategy for social products, identifying market opportunities through competitive analysis and stakeholder engagement.
• Own and manage product roadmaps and feature backlogs, gathering and documenting requirements, and analyzing customer and product data to inform priorities and development cycles.
• Turn customer and business insights into actionable priorities, setting objectives and key performance indicators, and defining user and business acceptance criteria.
• Measure success by tracking adoption rates and ROI of existing & new social products, including My Local Social (store-level social engagement) well as Influencer Affiliate & Creator platforms.
• Partner with engineering and marketing teams to deliver integrated solutions that support business growth and enhance customer trust, while driving innovation through collaboration with multiple lines of business.
• Manage the adoption and integration of new and emerging AI technologies.
• Own product roadmaps and feature backlogs, stack ranking social initiatives across all channels to ensure maximal value delivery.

Qualifications:

• Bachelor's degree; MBA or advanced degree preferred.
• At least 5 years of product management experience, preferably in digital marketing, social commerce, or customer engagement platforms.
• Proficiency in Agile methodologies—backlog management, strategic stories, iterative development.
• Strong analytical and problem-solving abilities—comfortable with data-driven decision-making.
• Exceptional communication skills—comfortable conveying complex topics across technical and business audiences.
• Proven success in launching platform products from concept to market
• Experience collaborating across engineering, marketing, privacy, and legal teams.
• Ability to thrive in a fast-paced, large matrixed organization with competing priorities.
• Strong understanding of social media ecosystems, creator platforms, and affiliate platforms.

Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at employeeservices@apexsystems.com or 844-463-6178.