Partner Marketing Manager - Apple Store Online

Partner Marketing Manager - Apple Store Online

Imagine what you could do here! The people here at Apple don't just create products — they build the kind of wonder that's revolutionized entire industries. It's the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work. Here on the Apple Store Online team, we are responsible for Apple's largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for someone to help us do extraordinary things. You will be the engine that drives Greater China partners marketing program, building and growing performance-driving partnership campaigns with well-established external partners such as banks, payment, content, hospitality, affiliate, at Apple Store Online's seasonal and commercial moments.

Description

As the Partners Program Manager in Greater China, you will lead the strategic development and execution of partners marketing campaigns that connect with global initiative, resonate with local audiences while maintaining brand integrity.

Responsibilities

Greater China Strategy: Lead the creation, adaptation and implementation of our marketing strategies in Greater China, tailoring efforts to align with local market dynamics.

Local Partnership Relationship: Develop and build deep relationships with core partners in the market that drives business performance.

Local Channel Integration: Develop and execute campaigns that integrate with local platforms to ensure we can reach customers wherever they spend time.

Compliance and Localization: Ensure that all activities comply with local data privacy regulations and are tailored to meet the cultural and regulatory requirements.

Project Management: Manage multiple projects across different markets, ensuring timely execution and alignment with overall business objectives.

Minimum Qualifications

10+ years of digital campaign marketing experience in a multi-national retail brand.

In-depth knowledge and expertise in partnership marketing in GC market, with deep relationship with key player such as Alipay, banks, loyalty partners, hospitality group/platforms.

Strong written and verbal communication skills in both Mandarin and English; skilled at building and delivering compelling presentations to partners and leaders alike. Relationship builder and people connector.

Strong program and project management skills, able to juggle multiple initiatives and deliver work on aggressive timelines.

Able to analyze data and identify performance trends that inform marketing strategies and new tactics.

Preferred Qualifications

Proven experience leading, managing and measuring large-scale marketing initiatives.

Experienced in developing clear, concise marketing and creative briefs.

Able to connect dots between information, different work streams, and key partners to inform the work.

BA/BS or equivalent background, MBA a plus.

Apple is an equal opportunity employer that is committed to inclusion and diversity, and thus we treat all applicants fairly and equally. Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.