Senior Marketing Specialist Healthcare & Industry (6 Months Contract)

Senior Marketing Specialist Healthcare & Industry (6 Months Contract)

As a Senior Marketing Specialist for the Healthcare & Industry segments, you will play a critical role in driving strategic growth and market leadership. This position focuses on developing high-impact marketing strategies that translate complex technical capabilities into compelling value propositions for global stakeholders. You will lead the execution of integrated campaigns and initiatives that enhance brand visibility and support the business objectives of the Healthcare and Industrial divisions.

Key Responsibilities

• Develop and execute integrated marketing campaigns for the Healthcare and Industry segments to drive brand awareness and high-quality lead generation.
• Collaborate with cross-functional teams, including Sales, Product Management, and R&D, to align marketing strategies with product roadmaps and commercial goals.
• Manage the segment's digital content strategy and presence, ensuring a consistent, professional, and impactful brand voice across all customer touchpoints.
• Conduct market trend analysis and monitor competitor activity to identify emerging opportunities and inform strategic decision-making.
• Oversee the end-to-end planning and execution of industry-specific events, webinars, and exhibitions to showcase innovative solutions and foster deep customer engagement.

Required:

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Significant professional experience in B2B marketing, ideally within the healthcare, pharmaceutical, or industrial manufacturing sectors.

Skills you need to succeed:

• Strategic Communication: Mastery in translating technical product features into benefits-driven market messaging for diverse audiences.
• Stakeholder Influence: Proven ability to build strong networks and lead through influence within a complex matrix organization.
• Data-Driven Agility: Proficiency in utilizing marketing analytics and CRM tools to optimize campaign performance and pivot strategies in real-time.

What we offer:

Here's a glimpse of the great benefits you can expect:

• Health & Financial Benefits: We offer a benefit for the supplemental package of mandatory health insurance, access to Lyra (our confidential Employee Assistance Program) for personal and professional support, a free health check every 4 years, and free fruit on-site. We provide mandatory participation in the Avery Dennison Pension Fund (where the employer pays ⅔ of the premium), along with a holiday allowance and a year-end allowance.
• Time Off & Flexibility: Annual Leave starts at 24 days, increasing to 26 days after 4 years (pro-rated). You will also receive 13 additional days per year (+4% ATV allowance, pro-rated) and a bridge day off. We offer flexible working hours and hybrid work options for most positions.
• Commuting & On-site Perks: Take advantage of free and enclosed parking in a well-located building, or opt for a commuting allowance/100% reimbursement for public transport.
• Professional Development: Invest in your growth with a €500 annual individual training budget, access to numerous internal training and mentoring programs, and a budget for hardware when working from home.

Why join Avery Dennison

We are a global materials science and digital identification solutions company with locations in over 50 countries, and approximately 35,000 employees worldwide. As a science and innovation company, we believe that diverse teams are stronger teams. We are committed to fostering a culture of curiosity and courage, where you can grow your career with a company that has innovation in its DNA. Founded on creating real-world impact to enable a better future, we strive to provide an open, collaborative culture where diversity of thought is encouraged and respected. Hear from our employees about what it's like working at Avery Dennison. Learn more at www.averydennison.com.

At Avery Dennison, we work with the biggest brands in FMCG, Apparel, Automotive and Pharma industry. Our European Headquarters in the Netherlands, founded in 1955 and since 2014 located in the Leiden Bioscience Park, is a collaborative and dynamic environment that supports all Avery Dennison businesses and employs approximately 500 talented individuals. The location serves as the central hub for European Leadership and other functions that support the wider European manufacturing and distribution network. The location features a state-of-the-art Research and Development Center.

Equal Opportunity Employer

Avery Dennison is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status, or any other protected status. If you are unable to use our online application process due to a disability, please contact us to request an accommodation at Requestaccomodation@eu.averydennison.com. In the EMEA region, we foster an inclusive culture through active Employee Resource Groups (ERGs) like Elevate, Unite, and our Mental Health group. Please visit our DE&I page to learn more about our Diversity, Equity & Inclusion approach.