Director Paid Marketing

Digital Marketing Team Leader

Our client is a fast-growing digital strategy consultancy based in Munich, with offices in Berlin, Hamburg, and London. They specialize in data-driven digital transformation, AI and tech enablement, and transaction advisory for clients across Europe. With over 300 digital experts and more than 2,000 projects delivered in 50+ countries, they work with private equity firms, mid-sized companies, and global brands to unlock sustainable digital growth.

They combine strategic insight with hands-on execution to create measurable value in areas such as digital marketing, CRM and data systems, e-commerce, and operational excellence. They foster a dynamic and entrepreneurial work environment with flat hierarchies, fast-track career development, flexible working models, and the opportunity to shape the future of digital business.

About the role:

• You take over the functional and disciplinary leadership and further development of the Digital Marketing team with a focus on paid marketing channels, i.e. SEA, paid social, display, programmatic advertising, performance marketing, etc.
• You are responsible for client acquisition, team staffing, project prioritization, project delivery and project success, project profitability and customer satisfaction within the Digital Marketing team.
• You actively develop the digital acquisition offering and strategy consulting services, such as MarTech and marketing strategy or marketing channel mix strategy.
• You grow in-house knowledge and initiate partnerships with external parties as well as nearshore agencies.
• You sell and implement digital projects in the area of marketing efficiency and digital go-to-market or lead gen and nurturing strategies for revenue growth in B2B and B2C environments.
• You oversee and manage clients, projects and/ or project workstreams by providing strategic input with regards to strategic input, guiding consultants and ensuring quality.
• You establish and optimize standardization of processes and templates including quality assurance processes for ongoing projects or newly developed solutions.
• You play a proactive role in sales and pitching activities and develop new services based on recent trends and industry development.
• You cooperate with other department leads and the strategy units.
• You represent the company and the Digital Marketing team at events, fairs, and universities.
• You drive recruitment activities for the Digital Marketing team, in collaboration with the People & Culture team.