Part Time Student, Marketing

Part Time Student, Marketing

Blue Bird (NASDAQ: BLBD) is recognized as a technology leader and innovator of school buses since its founding in 1927. Our dedicated team members design, engineer and manufacture school buses with a singular focus on safety, reliability, and durability. School buses carry the most precious cargo in the world – 25 million children twice a day – making them the most trusted mode of student transportation. The company is the proven leader in low- and zero-emission school buses with more than 25,000 propane, natural gas, and electric powered buses sold. Blue Bird is transforming the student transportation industry through cleaner energy solutions.

JOB SUMMARY

Blue Bird Body Company is seeking a motivated and detail-oriented part-time student to join our Sales & Marketing Department. This position will support the marketing department in executing various marketing strategies and campaigns. This role involves a mix of administrative tasks, content creation, social media management, and market research. The ideal candidate is an enthusiastic, detail-oriented individual who is eager to learn and contribute to our marketing efforts.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Assist in the development and execution of marketing campaigns, including social media, email marketing, and content marketing
• Create, schedule, and manage posts across various social media platforms (e.g., Instagram, Facebook, LinkedIn, Twitter)
• Help maintain and update the company's website, blog, and other digital platforms
• Assist in the creation of marketing materials, such as brochures, newsletters, and presentations
• Track and report on the effectiveness of marketing campaigns, using tools such as Google Analytics, social media analytics, and other relevant platforms
• Collaborate with other departments to ensure brand consistency and alignment with overall company goals
• Participate in brainstorming sessions and contribute creative ideas for new campaigns and strategies
• Attend marketing meetings and provide input based on research and data analysis
• Provide administrative support to the marketing team, including organizing files, managing calendars, and preparing reports

KNOWLEDGE, SKILLS AND ABILITIES FOR SUCCESS

• Strong written and verbal communication skills
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with social media platforms
• Basic understanding of digital marketing concepts and tools (e.g., SEO, Google Analytics, social media management tools)
• Creative mindset with the ability to think outside the box
• Strong organizational skills and attention to detail
• Ability to work independently and as part of a team
• Willingness to learn and adapt in a fast-paced environment

BASIC EDUCATION AND EXPERIENCE REQUIRED

• Currently enrolled in a college or university program, preferably in Marketing, Communications, Business, or a related field.
• All candidates must be a U.S. citizen or permanent resident. Candidates must be authorized to work in the United States and will be required to provide proof of employment eligibility at the time of hire.

WORK SCHEDULE

• Part-time, 20 hours per week, with flexibility to accommodate academic commitments
• Availability during business hours, with occasional evening or weekend work as needed

WE VALUE

• Ability to anticipate and understand customer needs and provide guidance
• Excellent interpersonal and customer relationship skills to handle difficult and sensitive matters.
• Strong project management skills. Exposure to difficult or complex projects a plus.
• Ability to influence stakeholders
• Effective communication and ability to communicate complex details in a clear manner.
• Flexible workspaces and work hours that help you unleash the best you.
• Working in a collaborative team and balancing the needs of individual stakeholders while delivering corporate objectives.

Blue Bird® is an equal opportunity employer and makes employment decisions on the basis of merit. We strive to have the best available talent in every job based on the Knowledge, Skills and Abilities each person brings. Blue Bird is committed to compliance with all applicable laws providing equal employment opportunities. This commitment applies to all persons involved in Company operations and prohibits unlawful discrimination in all forms.