Marketing Campaign Associate I - Atlantic City

Marketing Campaign Associate

Job Summary:

The Marketing Campaign Associate role involves responsibility for creative, data and execution components of multiple direct mail and email projects including advertising for promotions, events, gaming, dining, and hotel offers. The role requires fast-paced project management throughout the lifecycle of the campaign, from creation through delivery to the guests.

Overview:

Each Marketing Campaign Associate is assigned to work on a team that focuses primarily on mailed/emailed campaigns for one property or market. The average workload is ten projects per production month and duties are cyclical, including simultaneous responsibility for project tasks in the beginning, intermediate and final stages of completion. Each project will begin with a pre-formulated strategy, and the Associate will receive all details needed to select a creative design, set up offer segmentation, query criteria from an existing database, and set up execution rules. The Associate will own each step of the project once it has been assigned, including routing to reviewers and approvers, vendor interaction, proofing and all inquiries and notifications.

Personal Qualities:

• Confident in their intelligence, adaptability and drive to independently learn
• Organized with high attention to detail
• Passionate about quality performance, with an obvious concern for the way their work and attitude will impact others
• Willing to see any task through to the best of their ability
• Conscious that effective communication is the single most important tool for this job, and is also the hardest to pull off unless fully focused
• Agile enough to glean systems and program expertise and reapply willingly to new processes and methodology
• Prefers to take an active role in finding solutions
• Loves to teach and learn from others, and is committed to making a positive contribution
• Inspired by opportunity for growth

Requirements:

• Bachelor's Degree in Marketing, Business, Advertising or related field
• Copywriting and proofreading experience
• Working knowledge of Microsoft Outlook, Word and Excel
• Familiarity with database structures, database terminology, database management, and database querying tools preferred
• Mobile and Social Media targeted marketing experience helpful
• Must be 21 years or older

Compensation and Benefits:

The hourly pay for this position is $20.00 USD. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k)-matching program; among other employee benefits. This role includes paid Personal Time Off and paid company holidays.