Marketing Specialist
Chevron Australia Downstream is looking for a Marketing Specialist on a 12 month fixed term contract to join the Caltex Marketing Team, responsible for the in country execution and optimisation of loyalty programs, supporting customer acquisition, engagement, retention, and profitable growth.
This role focuses on end to end loyalty program execution, including product optimisation and development, marketing campaign communications, promotions, partnerships activation, and performance reporting, working closely with in-country and regional stakeholders. The role is expected to deliver measurable outcomes, apply ROI based prioritisation, and execute with strong operational discipline and compliance in line with organisations ways of working.
Responsibilities include, but are not limited to, the following:
- Execute and optimise proprietary loyalty program activities.
- Deploy loyalty led campaign communications aligned with retail fuels marketing.
- Ensure consistent, high‑quality execution across customer touchpoints, both digital and on‑ground.
- Execute loyalty promotions and tactical offers.
- Apply ROI‑based prioritisation when managing activities and budgets.
- Coordinate creative, content, and execution inputs across internal teams and agencies.
- Own and manage loyalty partnerships and contracts.
- Work with country and regional stakeholders to ensure partner activity delivers clear commercial and customer value.
- Provide loyalty program performance and health reporting.
- Apply loyalty data and insights to support data‑driven decision‑making, test‑and‑learn approaches, and continuous improvement of tactics.
- Work closely with country business teams, sales, operations, digital, and regional teams to align priorities and deliver integrated execution.
- Deploy loyalty program through CRM platforms and dashboards.
- Manage assigned marketing budget, ensuring disciplined spend and ROI accountability.
- Steward brand, marketing and regulatory compliance.
We know our greatest resource is the ingenuity, creativity and innovation of our people. Applications from motivated, talented individuals with a keen interest in the energy industry are encouraged.
This is a hands on execution role suited for a marketer who is highly organised, data driven, and preferably experienced in a loyalty environment.
Knowledge, Skills, and Experience:
- Minimum 5+ years' marketing experience, ideally within a loyalty environment; petrol & convenience or broader retail marketing (including CRM) experience highly regarded, with fuels or energy exposure an advantage.
- Proven ability to thrive in a fast‑paced, evolving environment, successfully managing multiple initiatives and priorities concurrently.
- Demonstrated capability to monitor industry trends, customer needs, and competitor activity, translating insights into practical marketing actions.
- Strong attention to detail and creative judgement, with experience briefing, managing, and collaborating with agencies and designers to deliver high quality, on brand marketing assets.
- Well developed commercial mindset, with a clear focus on ROI, effectiveness, and value creation.
- Solid experience in internal and external stakeholder management, including sales teams, distributors, agencies, and cross‑functional partners.
- Strong financial and business acumen, including an analytical mindset with experience using data to assess performance and inform decisions. Knowledge in marketing automation is an advantage.
- Highly collaborative team player with a strong personal drive for performance, accountability, and results.
- Good understanding of Australian advertising and marketing regulations.
Applications close at 11:59PM AEST on 22 May 2026.
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