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CRM Product Owner

Lead the development of personalized CRM communication strategies for global markets
Stockholm, Sweden
Senior
1 month ago
ComeOn Group

ComeOn Group

Operates online gaming and sports betting platforms, offering casino, live casino, and sportsbook entertainment across multiple regulated markets.

1 Similar Job at ComeOn Group

ComeOn Group Product Owner Opportunity

ComeOn Group in short

Founded in 2008, ComeOn Group is a leading global player in the rapidly growing iGaming market. Having launched its first online brand in 2010, ComeOn Group is running a wide range of exciting brands across multiple markets. Operating more than 20 brands on its proprietary platform providing a secure, innovative and entertainment-led player experience across casino and sports betting. ComeOn Group is an international employer within the iGaming industry and has over 500 talented employees across 7 main locations.

We are looking for an experienced Product Owner to join our team and work with our products. This is a great opportunity to join an international gaming company.

As a team, we always strive to be better at what we do. We believe in collaboration, a non-hierarchical approach, using our own initiatives and last but not least in having fun at work!

Our product development organization consists of 3 main product areas: Player Experience, Conversion and Games. You will be working in the Player Experience Product Area where we currently have 4 Product Owners working with 4 cross-functional development teams. Each Product Owner is owning a product area together with their development team that consists of backend developers, frontend developers, a UI/UX designer and QA Engineers. You will be owning a domain within the CRM area, mainly focusing on the player communications through email, SMS, on site notifications, chatbot and support tool. Your main target will be to continuously improve our CRM tools, the personalization of our communication and the levels of automation in different markets and jurisdiction areas with an aim of increasing our audience size and ensuring players are targeted with relevant communication, still covering the needs of the regulated market.

Product Owner is an entrepreneurial role at ComeOn Group. You are expected and encouraged to act as an owner of your product, affect the destiny of it and lead it with your vision. You like taking responsibilities on your own, know your stuff and most importantly you are able to steer your own ship without micromanagement by your line manager.

Responsibilities:

  • Full ownership and knowledge of the CRM domain, including regulatory requirements and best practices.
  • Lead the development of your domain in order to improve customer communications, focusing on a seamless and hassle-free user experience, working closely with a dedicated cross-functional development team.
  • Define and document requirements and acceptance criteria, finding the best solution together with stakeholders and UX and design team.
  • Actively participate in ceremonies and work closely with both the squad and other departments to refine processes.
  • Staying up to date with the market(s) and analyzing both quantitative and qualitative user data to ensure we are on the right track.
  • Collaborate with other product owners and different stakeholders to align on vision, goals and new projects.
  • Maintain regular communication with different teams and departments within the whole organization, providing progress updates on roadmap, arranging demo/feedback sessions and informing about planned deliveries.
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CRM Product Owner
Stockholm, Sweden
Product
About ComeOn Group
Operates online gaming and sports betting platforms, offering casino, live casino, and sportsbook entertainment across multiple regulated markets.