Marketing Professional

Marketing Professional - Healthcare Software

CompuGroup Medical is the international market leader in the field of e-health. Our clients are general practitioners, specialists, dentists, therapists, pharmacies, and with our software packages we provide the support they need to organize their patient files, consultations, practice management, and to ensure that their practice is managed more efficiently.

We are looking for an enthusiastic marketing/communications professional who can take our marketing to the next level. Together with your colleagues, you will be the point of contact for marketing in Belgium and the Netherlands. Your home base is at our office in Wetteren or Ostend, and you will occasionally travel to our offices in the Netherlands.

As a team, we are responsible for all marketing and communication activities of 6 business units in the Netherlands and Belgium. Each with its own label, market position, and target group.

There is always a marketing project, event, or campaign that you will be passionate about. The common thread between all these brands? With our software and over 200 involved colleagues, we make the work of healthcare professionals easier and more enjoyable every day.

Are you an experienced Marketing Professional who gets energy from smart campaigns, strong content, and a dynamic work environment? Do you want to have a real impact on the healthcare sector in the Netherlands and Belgium with your work? Then we are looking for you.

Your role as a Marketing Professional:

• You set up campaigns (online and offline) to increase brand awareness, leads, and customer satisfaction.
• You organize events, fairs, and client days from A to Z.
• You work closely with sales, product management, and customer success to ensure marketing activities are optimally aligned with the market.
• You manage external partners such as marketing agencies, designers, copywriters, and other freelancers.
• You analyze results (campaigns, website, social media) and adjust as needed based on data.
• You have plenty of room for your own initiative, new ideas, and experiments.

Your superpowers:

• You can effortlessly switch between multiple projects and are not afraid of organizing events.
• You have at least 3 years of experience in marketing and/or communications, preferably in a B2B environment.
• You enjoy working together: with colleagues in marketing, sales, and product, and with external partners such as agencies and freelancers.
• You speak and write fluently in Dutch and French, and you are fluent in English – this is a must in this role.
• You are results-driven: you want to see what campaigns achieve and adjust based on measurable goals.
• Digital (marketing) tools make you happy: CRM, email marketing, social media, marketing automation, analytics… you quickly get to grips with new tools.

What do we offer you?

• A market-conforming salary, tailored to your experience and competencies.
• A company car with a charging pass, so you can easily travel between our offices in Belgium and the Netherlands and prepare for events.
• The possibility to work from home after an introductory period.
• A 40-hour workweek with 12 ADV days on top of 20 statutory leave days and holidays. Work hard, relax harder.
• Meal vouchers of €8 per day worked.
• Eco vouchers (€250/year) for your eco-friendly upgrades.
• A cafeteria plan tailored to you: including bicycle leasing, extra leave, smartphone, increased bicycle allowance.
• A hospitalization and outpatient insurance, with the option to insure your family.
• A group insurance for your future self.
• Flexible hours and hybrid remote work: you choose what works.
• And last but not least: fun company parties and afterwork drinks with a warm and collegial team.

Enthusiastic?

Are you excited about a vibrant work environment, creative campaigns, and working with a fantastic team?

Then send your CV and a short motivation to Joke Callebaut, HR Operations Professional, via hr.be@cgm.com. We look forward to meeting you!