Marketing Manager - Hotel Indigo Mt Pleasant
Concord Hospitality is seeking a creative and strategic Marketing Manager to manage and execute all marketing initiatives for the hotel, including digital presence, social media, public relations, and promotional campaigns. This role ensures brand consistency and drives engagement across multiple platforms, helping to maximize revenue and elevate the guest experience.
Key Responsibilities:
- Develop, manage, and maintain brand voice across all marketing channels, including social media, websites, email campaigns, and print materials
- Create and publish engaging content—photos, videos, and written posts—across Facebook, Instagram, TikTok, and other platforms
- Manage monthly content calendar and collaborate with Corporate Marketing
- Plan, execute, and analyze paid social campaigns using the marketing budget
- Coordinate media, influencer stays, and on-site coverage to enhance brand exposure
- Build and maintain relationships with local businesses, organizations, and influencers to generate marketing opportunities
- Track, analyze, and report on media coverage, social metrics, and campaign performance
- Update and maintain website content in partnership with web agencies
- Support hotel events and promotions with photography, coverage, and on-site coordination, including nights and weekends as needed
- Assist with planning and executing seasonal and ad hoc promotional campaigns
- Respond promptly to audience inquiries, reviews, and comments on all digital channels
Qualifications:
- Strong social media and digital marketing experience, with knowledge of content creation, campaign management, and analytics
- Excellent communication, organization, and project management skills
- Creative, proactive, and detail-oriented, with the ability to work independently and as part of a team
- Flexible schedule to support hotel events and promotional needs
Why Concord?
We offer competitive wages and a comprehensive benefits package for full-time associates, including:
- Medical, dental, vision, life, and disability insurance
- 401(k) with company match
- Tuition assistance
- Discounted stays at Concord managed hotels
- Training, development, and career advancement opportunities
Our culture is built on five Cornerstones: Quality, Integrity, Community, Profitability, and Fun. At Concord, we value our associates, support growth, and create a fun, engaging work environment.
Inspire greatness in your team
Encourage and support team members to reach their full potential
Create a work environment that is a Great Place to Work for ALL
Lead with integrity, transparency, respect, and professionalism
Care for your team, and their families
We are Concord!
We are an equal opportunity employer and strongly support diversity and inclusion through our mission to be a "Great Place to Work for All."