Director Of Marketing | Intercontinental Sanctuary Cove Resort

Director Of Marketing

As part of the world's largest family of luxury hotels, we are proud to be ambassadors of the InterContinental® brand—where every stay is an opportunity to create incredible occasions and meaningful moments.

As the first InterContinental Resort to land in Australia, InterContinental Sanctuary Cove Resort reflects the grand, graceful architecture of a classic Queensland estate, set amongst lush gardens, tranquil waterways, and the iconic Lagoon Beach. Renowned for our unique resort experiences, world-class dining, and newly renovated meeting and event spaces, we are a sought-after destination for both leisure guests and MICE travellers.

As Director of Marketing, you will play a pivotal role in shaping the voice, presence, and commercial success of the Resort. Partnering closely with the General Manager, Director of Sales & Marketing, IHG Corporate and Owning stakeholders, you will lead the strategic direction and execution of all marketing initiatives—crafting compelling brand stories that capture our unique positioning while driving measurable revenue outcomes.

Your day to day

You will shape and deliver the Resort's marketing vision, positioning InterContinental Sanctuary Cove Resort as a premier luxury destination across leisure and MICE. From showcasing our signature Lagoon Beach to promoting our newly renovated meeting and event spaces, your work will bring our unique experiences to life in market.

Blending creativity with commercial focus, you will develop integrated campaigns that drive revenue, strengthen market share, and deliver measurable ROI, informed by trends, insights, and performance data.

You will lead all digital and distribution channels—including website, social media, and performance marketing—ensuring seamless brand storytelling while maximising direct bookings and channel contribution.

Working closely with the Commercial team, you will align marketing activity with business priorities and demand periods, while also partnering with Food & Beverage to elevate our dining and lifestyle offering.

You will build strategic partnerships to expand reach and unlock new audiences, while continuously refining campaigns through data-driven insights.

As a leader, you will mentor and develop, fostering a high-performing and collaborative team environment.

What we're looking for

• Proven experience in luxury marketing, brand, digital, or distribution marketing (5+ years at a Manager or Director level)
• A natural storyteller with the ability to bring a brand to life through compelling, high-quality marketing and content
• Strong commercial mindset with a demonstrated ability to drive revenue, market share, and ROI
• Deep expertise across digital marketing, social media, and content strategy, with a focus on performance and optimisation
• Experience within hospitality, travel, MICE, or agency/PR environments highly regarded
• Exceptional stakeholder management skills, with the ability to influence and collaborate at senior levels
• Strong project management skills, able to balance multiple priorities in a fast-paced environment
• Financial acumen, including budget management and campaign performance tracking
• Passion for innovation, emerging trends, and creating memorable brand experiences
• Relevant qualifications in Marketing, Communications, or a related discipline

What we offer

• Paid birthday leave
• Global hotel perks, including accommodation and food & beverage discounts
• Enhanced parental leave
• Proactive health days and flexible work options
• Ongoing career development through our lifelong learning programs
• IHG career milestone celebrations
• Transfer of entitlements as you grow within IHG
• Access to an incredible retail discount platform to help your pay go further

We are proud to be IHG and we know you will be too.