Marketing Manager - Kimpton Mayfair Adelaide

Marketing Manager

Join the iconic Mayfair Adelaide as we embark on an exciting new chapter! Nestled in the heart of Adelaide's vibrant CBD, the elegant Mayfair Hotel is entering a new era of excellence — having joined the IHG Hotels & Resorts family in December 2025, the hotel will undergo a brand evolution to become Kimpton Mayfair Adelaide in Q3 2026. Known for its timeless charm, boutique luxury, and exceptional service, the Mayfair offers guests a truly memorable stay just moments from Rundle Mall, Adelaide Oval, and the city's best dining and cultural attractions. This is an exciting opportunity to be part of the transformation journey as we blend the Mayfair's distinctive character with IHG's world-class systems, career pathways, and global standards of hospitality.

Ready to spread the word and shape our brand? As Marketing Manager, you will collaborate directly with the Director of Sales & Marketing to develop and implement strategic marketing campaigns, highlighting the hotel and its outlets. Your pivotal role will involve spearheading communications and public relations initiatives to launch the new brand, elevate the brand's image and engage with essential stakeholders, such as media, influencers, and the global community.

A little taste of your day-to-day

Every day is different, but as part of our team, you will play a key role in:

• Establishing and ongoing management of the key Marketing & Communications processes at the hotel
• Delivering and executing the hotel's Marketing Plan to launch the new brand into the market including for all hotel events, public and media relations, loyalty and channel marketing, and other marketing activities
• Aligning Marketing & Communications activities to the hotel's key business segments to ensure clear return-on-investment for time and budget invested in the activity
• Developing media contacts, managing media relations, and organising media activities to promote good publicity and drive hotel awareness
• Building continued hotel awareness by delivering new hotel stories and press releases of promotions or events to media, trade publications, and the local community
• Managing hotel events, including budgeting, guest list, agenda/program, media participation, photography/video, and gifts
• Developing hotel and marketing collaterals according to brand standards
• Managing the IHG Hotel Content Manager system to update text and images that optimize the content quality and best represent the brand standards
• Managing the hotel image database from official hotel photos, event photos, and staff photos to use in hotel promotions
• Managing the hotel social media system and processes to support tactical campaigns, engage hotel guests, and build the hotel client database.

What we need from you

This role is pivotal to the success of our hotel and operations in a highly competitive market, so to see this through we're looking for a talented professional with the perfect blend of strategic vision and creative direction.

In addition, you will possess:

• A minimum of 5 years of relevant experience in hotel marketing department
• Proven ability to work with external vendors to deliver objectives
• Strong interpersonal, communication and presentation skills
• Multi-tasking abilities, attention to details and good at time management
• Ability to work autonomously, be proactive and take accountability for workload
• Expertise in brand representation, willing to act as brand ambassador and flexibility and adaptability to embody and communicate the brand identity.
• Tertiary studies in Marketing, Mass Communication, Media or related field
• Tech savvy with IT literacy in Microsoft Office suite, and Web/Graphic Design (preferred)
• Fluent in the English language
• Impeccable grooming standards and good personal hygiene
• Full working rights in Australia without restrictions

What you can expect from us

Not only will you benefit from a truly unique and career-defining opportunity as part of this exciting change period for the hotel, but you'll receive a competitive salary that rewards all your hard work and a wide range of benefits designed to help you live your best work life – including, impressive room discounts and some of the best training in the business.

Most importantly, your career journey will be supported through our lifelong development programs, IHG career milestone celebrations, and transfer of leave entitlements as you move and grow with IHG.

Our mission is to welcome everyone and create inclusive teams where we celebrate differences and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.

So, join us and you'll become part of our ever-growing global family.