Marketing Manager (12 Month Contract)

Marketing Manager

Docusign is looking for a highly driven, data and results oriented Marketing Manager to join our Marketing team. This role will be responsible for the planning, implementation and execution of integrated demand programs designed to drive engagement and pipeline through multiple channels.

The ideal candidate has experience marketing B2B SaaS software and a strong background in campaign development and execution that supports pipeline generation. A primary function of this role is to drive and execute demand programs that ultimately result in pipeline generation.

This position is an individual contributor role reporting to the Marketing Director, ANZ.

Responsibilities

• Develop and execute comprehensive marketing initiatives in close collaboration with Marketing and Sales stakeholders to drive demand for Docusign
• Manage integrated marketing programs across various channels, including email, content, social media, webinars, and events (both regional and third-party industry events)
• Analyse campaign performance to identify optimisation opportunities and continuously refine the marketing mix for maximum impact
• Manage budget and resources effectively to achieve business objectives
• Collaborate closely with the Sales organisation to optimise account targeting, ensure efficient lead follow-up, and provide necessary enablement
• Monitor program performance, communicate results, and adjust strategies as needed to address pipeline gaps and optimise outcomes

Job Designation

Hybrid: Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)

Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law.

Basic

• 5+ years experience managing demand and customer engagement programs for technology or software companies with a track record of successful results
• Experience with multiple demand channels, including digital, paid social, webinars, field events, and email marketing to drive pipeline
• Experience reporting and using analytical skills to determine campaign effectiveness and optimisation for generating pipeline
• Experience building cross-functional relationships and alignment, particularly with Sales leadership and Sales Development organisations

Preferred

• Strong situational awareness and tact, proactively addressing challenging problems, proposing solutions, and driving resolution with a high degree of initiative
• Exceptional written, verbal, and visual presentation skills
• Metric-driven mindset focused on setting and measuring KPIs
• Excellent project management skills and ability to work cross-departmentally
• Creative, collaborative, and resourceful
• Ability to multi-task and prioritise in a fast-paced and dynamic work environment
• Familiarity with Salesforce, Tableau, Outreach, Folloze, and other marketing technologies

Life at DocuSign

Docusign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what's right, every day. At Docusign, everything is equal.

We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you'll be loved by us, our customers, and the world in which we live.

Docusign is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need such an accommodation, or a religious accommodation, during the application process, please contact us at accommodations@docusign.com.

If you experience any issues, concerns, or technical difficulties during the application process please get in touch with our Talent organization at taops@docusign.com for assistance.

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