Regional Marketing Manager, APAC
SevenRooms is a guest experience and retention platform trusted by hospitality operators worldwide to deliver exceptional service, build stronger relationships, and drive profitability. With solutions spanning reservations, seating, marketing automation, and guest engagement, we empower operators to own their guest relationships and grow their businesses.
We're expanding our presence in the Asia-Pacific (APAC) region and are looking for a seasoned marketer to lead our regional marketing efforts. This is a high-impact role where you will own the strategy and execution of marketing programs across the region, working closely with our US headquarters and cross-functional partners.
Role Overview
As the Regional Marketing Manager, APAC, you will be responsible for developing and executing integrated marketing strategies to build awareness, generate demand, and deepen customer engagement in the region. You will act as the marketing lead for APAC, managing a broad scope of activities including community building, events, sponsorships, advertising campaigns, customer marketing, and product launches.
This role requires a balance of strategic vision and hands-on execution, with the ability to adapt global initiatives to the nuances of local markets.
Key Responsibilities
- Strategy & Leadership
- Develop and own the regional marketing strategy aligned with global objectives and APAC business priorities.
- Serve as the voice of APAC within the global marketing organization, sharing insights on market trends, customer needs, and competitive dynamics.
- Demand Generation & Campaigns
- Plan and execute multi-channel campaigns (digital, paid, social, events, sponsorships) to drive pipeline and brand awareness.
- Localize global campaigns for cultural and market relevance.
- Community Building & Customer Marketing
- Foster strong relationships with customers, partners, and industry associations.
- Build and nurture a community of hospitality operators through customer advocacy, case studies, and regional user groups.
- Events & Sponsorships
- Lead planning and execution of regional events, trade shows, and sponsorships to engage prospects and customers.
- Partner with sales to maximize ROI from events and activations.
- Product & Launch Marketing
- Collaborate with global product marketing to tailor messaging and positioning for the APAC market.
- Drive successful regional product launches with targeted campaigns.
- Collaboration & Enablement
- Work closely with sales, partnerships, and customer success teams in APAC to ensure alignment and execution of go-to-market initiatives.
- Partner with the US marketing team to leverage resources, share best practices, and scale efforts globally.
Qualifications
- 8+ years of B2B SaaS marketing experience, with at least 3 years in a regional or country marketing leadership role.
- Proven success driving integrated marketing strategies in the APAC region.
- Strong understanding of hospitality or adjacent industries preferred.
- Demonstrated experience across multiple marketing disciplines: events, demand generation, advertising, customer marketing, and product launches.
- Excellent written and verbal communication skills; ability to craft compelling messaging and present to senior stakeholders.
- Data-driven mindset with experience measuring and optimizing campaign performance.
- Strong relationship-builder with experience engaging external partners, industry associations, and customers.
- Comfortable working in a fast-paced, entrepreneurial environment with a mix of strategic and hands-on responsibilities.
Why Join SevenRooms
- Be part of a fast-growing global company redefining the hospitality tech space.
- Own the marketing strategy for one of our most exciting growth regions.
- Collaborate with a passionate, mission-driven team that values innovation, transparency, and customer success.
- Opportunity to build and scale marketing in APAC with real autonomy and impact.