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Senior Performance Marketing Specialist
Develop and optimize digital marketing campaigns to increase user engagement and conversions
Cairo, Cairo, Egypt
Senior
yesterday
dubizzle
An online classifieds platform for buying and selling goods and services within the Lebanese market.
1 Similar Job at dubizzle
Senior Performance Marketing Specialist
Dubizzle Egypt is the leading marketplace for selling and buying online in the region. Our aim is to upgrade people's lives by facilitating deals and identifying attractive opportunities for both individuals and businesses. Our goal is to strengthen local economies, empower small businesses, and help everyone in making smarter choices for themselves, the market, and the planet.
As part of Dubizzle Group, we are alongside some of the strongest classifieds brands in the market. With a collective strength of 5 brands, we have more than 123 million monthly users that trust in our dedication to providing them with the best platform for their needs. In this role, you will:
- Assist the team in the development of the overall digital marketing strategy across a broad range of digital marketing channels and drive the strategy on some core set of projects and initiatives
- Identify trends and insights and optimise spend and performance based on the insights
- Conduct research on market trends, brand's audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
- Completely understand existing tracking and funnels
- Assist in setting up pixel implementation, conversions and event tracking
- Analyse data to identify problems and opportunities
- Produce effective ad copies
- Define OKRs for channel experiences
About dubizzle
An online classifieds platform for buying and selling goods and services within the Lebanese market.