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Marketing Communications Writer

Develop and standardize marketing communications across Presale and Acquisition/Retention campaigns
Norfolk, Virginia, United States
Mid-Level
$70,224 – 110,124 USD / year
yesterday
Carelon

Carelon

Provides health insurance and related services, focusing on integrated care, digital health solutions, and value-based healthcare delivery.

Marketing Communications Writer

Location: This role requires associates to be in-office 1-2 days per week, fostering collaboration and connectivity, while providing flexibility to support productivity and work-life balance. This approach combines structured office engagement with the autonomy of virtual work, promoting a dynamic and adaptable workplace. Alternate locations may be considered if candidates reside within a commuting distance from an office.

Please note that per our policy on hybrid/virtual work, candidates not within a reasonable commuting distance from the posting location(s) will not be considered for employment, unless an accommodation is granted as required by law.

The Marketing Communications Writer is responsible for providing advanced creative and technical advice and writing support for the development and implementation of moderately complex marketing communication materials for Presale and Acquisition/Retention.

How You Will Make an Impact:

  • Partner with business leaders to define goals for acquiring and retaining clients across Large Group, National Accounts, GRS, and Carelon.
  • Assess the effectiveness of communication plans, strategies, and materials, and recommend improvements.
  • Collaborate with creative teams to understand audience needs and deliver high-quality communications with quick turnaround times.
  • Research, write, edit, and review content for proposal executive summaries, sales events, finalist and capabilities meetings, as well as retention and renewal presentations.
  • Ensure all materials meet business and legal requirements, follow corporate standards, guidelines, and approval processes.
  • Identify opportunities to improve efficiency and support key initiatives, including plain language, standardization, brand voice, company pillars, and accurate legal and site references.

Minimum Requirements:

Requires a BA/BS degree and a minimum of 3 years of related experience; or any combination of education and experience, which would provide an equivalent background.

Preferred Skills, Capabilities, and Experience:

  • Experience in healthcare or managed care, with exposure to sales and marketing efforts that support membership growth. Familiarity with the RFP process is a plus.
  • Comfortable working in a fast-paced environment with changing priorities; able to adapt and pivot as needed.
  • Strong communication skills, with the ability to clearly convey ideas and tailor messages to different audiences and write for different mediums, including landing pages, social media, and longer form executive summaries.
  • Effective problem solver who looks for practical, timely solutions.
  • Collaborative team player who values diverse perspectives and works well with others.
  • Experience with Microsoft Word, PowerPoint, Adobe Acrobat, and tools like ChatGPT.
  • Familiarity with Adobe Creative Cloud is a plus.
  • Experience using work management tools such as Workfront or similar systems.

For candidates working in person or virtually in the below locations, the salary* range for this specific position is $70,224 to $110,124

Locations: California; Illinois

In addition to your salary, Elevance Health offers benefits such as a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). The salary offered for this specific position is based on a number of legitimate, non-discriminatory factors set by the Company. The Company is fully committed to ensuring equal pay opportunities for equal work regardless of gender, race, or any other category protected by federal, state, and local pay equity laws.

* The salary range is the range Elevance Health in good faith believes is the range of possible compensation for this role at the time of this posting. This range may be modified in the future and actual compensation may vary from posting based on geographic location, work experience, education, and/or skill level. Even within the range, the actual compensation will vary depending on the above factors as well as market/business considerations. No amount is wages or compensation until such amount is earned, vested, and determinable under the terms and conditions of the applicable policies and plans. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law.

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Marketing Communications Writer
Norfolk, Virginia, United States
$70,224 – 110,124 USD / year
Marketing
About Carelon
Provides health insurance and related services, focusing on integrated care, digital health solutions, and value-based healthcare delivery.