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Product Manager - Merchant Onboarding

Own the end-to-end merchant onboarding experience from discovery to activation
Lagos
Senior
2 weeks ago
FairMoney

FairMoney

A fintech startup offering digital banking and lending services to underserved customers in emerging markets.

Product Manager For Merchant Onboarding

FairMoney is a pioneering mobile banking institution specializing in extending credit to emerging markets. Established in 2017, the company currently operates primarily within Nigeria, and it has secured nearly €50 million in funding from renowned global investors, including Tiger Global, DST, and Flourish Ventures.

In alignment with its vision, FairMoney is actively constructing the foremost mobile banking platform and point-of-sale (POS) solution tailored for emerging markets. The journey began with the introduction of a digital microcredit application exclusively available on Android and iOS devices. Today, FairMoney has significantly expanded its range of services, encompassing a comprehensive suite of financial products, such as current accounts, savings accounts, debit cards, and state-of-the-art POS solutions designed to meet the needs of both merchants and agents.

The Product Manager for Merchant Onboarding will own the end-to-end experience of how merchants discover, register, verify, and start using Fairmoney's financial products. You will be responsible for crafting intuitive onboarding flows, ensuring regulatory compliance, and driving adoption by making it effortless for merchants to go live. This role demands strong problem-solving, execution discipline, and deep empathy for small and medium businesses in Nigeria's fast-evolving fintech landscape.

Key responsibilities:

  • Define and execute the product vision for merchant onboarding aligned with Fairmoney's growth objectives.
  • Identify opportunities to streamline the onboarding journey and reduce friction.
  • Design seamless, intuitive onboarding flows (KYC, document verification, activation).
  • Build merchant journeys that balance speed with compliance and trust.
  • Collaborate with Engineering, Compliance, Risk, Operations, Sales, and Design teams to deliver onboarding solutions.
  • Ensure scalability of onboarding processes to support rapid merchant growth.
  • Work closely with Compliance and Risk teams to meet regulatory requirements (KYC/AML, CBN guidelines).
  • Anticipate risks in the onboarding process and design effective mitigations.
  • Define KPIs such as onboarding completion rate, time-to-activation, and merchant churn.
  • Use analytics and customer insights to continuously improve funnel conversion.
  • Conduct interviews and research to understand merchant needs and pain points.
  • Leverage feedback to refine onboarding flows and improve merchant satisfaction.
  • Stay informed on fintech and merchant onboarding trends across Africa and globally.
  • Benchmark against best-in-class solutions to ensure Fairmoney remains competitive.
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Product Manager - Merchant Onboarding
Lagos
Product
About FairMoney
A fintech startup offering digital banking and lending services to underserved customers in emerging markets.