Mgr - marketing Operations

Marketing Strategy Lead

Leads and develops marketing strategies and programs to drive marketing technology, data management, and operational excellence across all marketing functions.

Essential Job Duties/Responsibilities:

• Develops and manages comprehensive marketing technology stack strategy and platform integration optimization.
• Provides expertise in data quality, governance, and marketing database management for operational excellence.
• Maintains leadership of marketing attribution and measurement initiative implementation across all channels.
• Establishes campaign execution support and workflow optimization processes to enhance team productivity.
• Implements vendor relationship management and technology procurement processes for strategic partnerships.
• Drives compliance assurance with data privacy regulations including GDPR, CCPA, and industry standards.
• Supports marketing automation and technology training programs to enhance team capabilities. Complies with all applicable laws/regulations, as well as company policies/procedures.
• Performs other duties as required

Disclaimer: This job description is general in nature and is not designed to contain or to be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to the job.

Qualifications:

• Bachelor's degree in Marketing, Business, Management or equivalent work experience
• Five (5) years' experience in Marketing Operations, Marketing Technology or related discipline
• Experience managing people and operations teams
• Expertise in marketing automation, CRM, and analytics platforms
• Strong technical skills and understanding of data management
• Project management and process improvement experience
• Knowledge of privacy regulations (GDPR, CCPA)

Working Conditions:

• None

Preferred Qualifications:

Pay Transparency:

Pay:

Additional Details:

FedEx Freight is an Equal Opportunity Employer, including disabled and veterans.