Marketing Automation Specialist

Marketing Automation Specialist

Front is the leading AI-powered customer service platform built for collaboration. Front brings core support channels into a modern, intuitive workspace where teams can collaborate on requests, automate manual processes, and delight customers across their entire lifecycle. Front's flexible workflows, AI features, and customer intelligence provide the efficiency and insights to keep entire organizations customer-first, every day. More than 9,000 of the most innovative companies worldwide including CultureAmp, HootSuite, and Y Combinator use Front to deliver five-star service at scale.

A detail-oriented Marketing Automation Specialist to join our Marketing Operations team. This is an exciting opportunity to work with a MOPs team that has strong foundations in place, where you'll get hands-on experience executing email campaigns, supporting webinar activations, and experimenting with A/B testing to drive growth. If you love the operational side of marketing and thrive on seeing campaigns come to life, this role is for you.

What will you be doing?

1. Manage the end-to-end email marketing process — from strategy and calendar coordination to execution and A/B testing — while analyzing performance to drive continuous optimization
2. Build and maintain marketing automation workflows in HubSpot to support lead nurturing and customer engagement
3. Build and manage HubSpot workflows for webinars and field events, ensuring registration and follow-up sequences are flawless
4. Manage list imports while maintaining data hygiene and ensuring campaigns are properly tracked in HubSpot and Salesforce
5. Become a proficient HubSpot admin, strategize about effective ways to set up campaigns/workflows, and constantly look for ways to improve our use of the product
6. Collaborate closely with Demand Generation, Product Marketing, and Sales Development to build strong internal relationships and ensure cross-functional alignment on all campaigns
7. Provide operational support for new marketing initiatives and projects as our team's needs evolve

What skills and experience do you need?

• 1-3 years of experience in marketing operations, marketing automation, or email marketing
• Strong proficiency with HubSpot (or similar marketing automation platforms)
• Experience executing email campaigns from start to finish
• Comfort with Google Sheets/Excel for data management and reporting
• Detail-oriented mindset with strong project management skills
• Self-starter who thrives in a fast-paced, collaborative environment
• Familiarity with Salesforce and understanding of how marketing and sales systems integrate
• Experience with Goldcast or other webinar platforms
• Experience supporting field and events marketing programs
• Nice to have: HTML and HubL coding skills for email customization

Front operates on a hybrid model — we come together in the office each Tuesday, Wednesday, and Thursday to collaborate and stay connected.

What we offer

• Competitive salary
• Equity (we are post-series D & backed by some of the best VCs in the US)
• Private health insurance, including plan options at no cost to employees
• Paid parental leave
• Flexible time off policy
• Flexibility to work from home Monday and Friday, unless posted as a fully remote role
• Mental health support with Workplace Options
• Family planning support with Maven
• $100 per month Lifestyle Stipend to spend on fitness, health and wellness, and other activities
• Wellness Days - Fronteers get an additional day off on months with no holidays
• Winter Break - Our offices are closed from Christmas to New Year's Day!

Front provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability. By applying, you acknowledge and agree that you have read and understand the California Recruiting Privacy Notice & EU Privacy Notice.