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Coordenador (a) De Marketing Pós Vendas

Plan and execute national post-sales marketing campaigns across dealers and regions.
São Caetano do Sul, São Paulo, Brazil
Mid-Level
8 hours agoBe an early applicant
General Motors

General Motors

Designs and manufactures cars, trucks, and electric vehicles while providing mobility, financing, and transportation services worldwide.

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Marketing Campaign Planner

This position requires being physically present 3x a week (Tuesday to Thursday) in São Caetano do Sul. What you will do (responsibilities): Plan marketing campaigns from the construction of briefs together with partner areas to feedback meetings and effective delivery to agencies; Seek solutions based on market research, studies, and trends to enrich the planning of delivery of the area; Develop managerial presentations and action plans for the construction and changes in campaigns with a focus on sales of parts, services, and accessories; Follow up on deliveries, development of creative concepts, contents together with internal and external business partners; Create scripts for capturing new assets and unfolding the needs of the business; Carry out the necessary processes together with purchases and legal to enable the service of partners such as creation agencies, media, producers, endomarketing, incentive campaigns; Follow up on the execution of the required actions and the results according to the stipulated KPIs of the audience; Analyze commercial and market data to obtain marketing insights and discover important information about consumers and competitive opportunities; Manage purchase orders (deadlines and balance) specific to the area; Control the investments of the planning according to the financial forecast, follow up and closing of monthly expenses; Unfolding of campaigns together with the commercial area at all levels (Dealer, end customer at national and regional level) ensuring that the plan is replicated throughout the national territory; Validation of campaigns together with DSO partners; Update the site contents related to services, parts, and accessories of the post-sales umbrella Locality: São Caetano do Sul/SP Your skills and competencies (mandatory qualifications): Education in Administration, Marketing, Communication, Journalism or related fields English and Spanish minimum intermediate Experience in the creation of advertising campaigns, management of Marketing/advertising agencies Experience in the automotive segment and/or auto parts will be a plus Knowledge in social media (on line and off line) What can give you a competitive differential (desirable qualifications): Knowledge in BI Tools Media profile Dynamic and communicative

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Coordenador (a) De Marketing Pós Vendas
São Caetano do Sul, São Paulo, Brazil
Marketing
About General Motors
Designs and manufactures cars, trucks, and electric vehicles while providing mobility, financing, and transportation services worldwide.