Strategy And Operations Lead, Product Activation Design

Strategy And Operations Lead

Mid Experience driving progress, solving problems, and mentoring more junior team members; deeper expertise and applied knowledge within relevant area.

About the job The Global Commercial Enablement team is responsible for setting go-to-market strategy, shaping priorities and resources to accelerate business growth, and commercializing the next generation of Ads products. The team performs functions ranging from representing the customer to advocating for product requirements to ensuring teams are equipped to drive customer growth, product adoption, and revenue health at scale.

As a Strategy and Operations Lead, you will lead end-to-end strategic initiatives impacting the design and execution of sales activation efforts. You will be responsible for driving impact in projects and programs related to scaled activation, sales incentives, product activation prioritization, or activation levers such as sales collateral, training and tools, in partnership with GTM and sales leaders.

In this role, you will translate complex and ambiguous business needs into actionable recommendations that support the GTM organization. You will work on projects to ultimately deliver the best of Google Ads products to sellers and customers with compelling incentives, prioritized activation activities, and clear processes, roles and responsibilities. You will be instrumental in improving thousands of sellers' experiences executing our global product strategy and developing an engaged and customer-centric mindset to customer engagement.

The Go-to-Market Operations (GtM) team ensures Google's complex and ever-evolving Ads business runs smoothly. We are instrumental in setting go-to-market strategy, and ensuring flawless execution and operations against the strategy. We have teams embedded in each of the major Ads business areas as well as global teams that work across the business areas. Team members are analytical and strategic, with a pragmatic sense of how to get things done.

Responsibilities Develop global go-to-market strategies to drive product activation across the Global Business Organization. Comprising elements such as global activation plans, prioritization of ads products, sales motions, and the application of activation levers. Collaborate across go-to-market, sales, and product organizations to drive cross-functional sponsorship and alignment. Drive end-to-end operational excellence related to strategy development and execution. Conduct analyses and research, both quantitative and qualitative, in support of strategic recommendations. Create and deliver clear written communications and presentations, tailored to audience levels, in support of strategic recommendations and implementation considerations.