Marketing And Media Supervisor

Marketing And Media Supervisor

The External Affairs Division is currently recruiting for one (1) Marketing and Media Supervisor with demonstrated hands-on social media experience with the ability to conceptualize, develop, and execute campaigns in both strategic and creative capacities. This role will focus on building and maintaining strong stakeholder relationships while leading and coordinating monthly campaign and planning meetings, ensuring best practices are followed and proactively addressing engagement challenges. This role will also focus on developing and implementing strategies to expand and diversify audiences with a focus on engaging youth as well as multilingual and multicultural communities across varied regions.

In addition to leading and boosting the District's social media presence, this role may also work in other marketing and media functions such as coordinating public-facing events, including press conferences, ribbon cuttings, and community engagement events; writing talking points; liaising with the media, including responding to inquiries or interview requests and proactive pitching; and helping to produce multimedia projects.

Ideal candidate:

• Experience leading creative large-scale marketing, advertising, and public information campaigns related to community initiatives.
• Strong media relations skills, including spokesperson duties and message development.
• Excellent writing and editing abilities across digital, print, and multimedia content.
• Extensive hands-on social media experience, with the ability to both conceptualize and execute campaigns – acting as a strategist and creator.
• Proven experience in sourcing content from cross-divisional sources and reproducing it in a cohesive way that feels unified in voice and branding aesthetics.
• Ability to lead cross-divisional projects, manage timelines and budgets, and analyze performance metrics.
• Build and maintain strong relationships with stakeholders, leading and planning monthly campaign/content meetings, ensuring best practices are followed, and proactively troubleshooting engagement challenges.
• Ability to expand and diversify audiences, developing strategies to engage youth and multilingual, multicultural communities across diverse regions.

Required application material:

As part of your application requirements, attach a PDF that presents your work on up to three awareness or outreach campaign(s). Include screenshots of the creative deliverables (you may hyperlink to accessible videos and motion graphics). Include a summary statement to explain the campaign's:

1. Objective/goal
2. Target audience
3. Tactics, including strategy and platforms used
4. Results
5. Your specific role in this campaign's workflow

Recruitment timeline:

• Deadline for Filing: Wednesday, March 11, 2026, at 5:00 pm
• Qualifications Review: Mid March 2026
• Tentative Date of Onsite Examinations: Week of March 23, 2026

About Us:

The East Bay Regional Park District is a system of beautiful parklands in Alameda and Contra Costa counties to the east of San Francisco. The system comprises 73 parks spanning across 126,809 acres, 1,250 miles of trails, and 55 miles of shoreline. We manage and preserve natural and cultural resources for all to enjoy and protect. The regional parks are ideal for healthful recreation and environmental education. Learn about our Mission and Vision, History, and our contributions to the United Nations 17 Sustainable Development Goals.

Our mission: EBRPD preserves a rich heritage of natural and cultural resources and provides open space, parks, trails, safe and healthful recreation and environmental education. An environmental ethic guides the District in all of its activities. Our values:

• Respect – We honor the land we steward, each other, and the park visitors we serve.
• Resilience – We creatively adapt to change. We address challenges with empathy, perspective, and determination.
• Relationships – Our greatest strength lies in the trust, accountability, and teamwork we cultivate with our colleagues, partners, and the public we serve.
• Responsiveness – We communicate openly, honestly, and reliably.
• Transparency – We hold the public's trust through meaningful stakeholder engagement and access to timely and reliable information on decisions and performance.

Why work for EBRPD?

• Working with a purpose for a better world today and for future generations through the preservation of open space, public access to the outdoors, and a commitment to the conservation of the natural world found east of the San Francisco Bay across 33 cities in Alameda and Contra Costa counties.
• A community of colleagues who are passionate about public service and the East Bay Regional Park District, the communities it serves, and its mission.
• Excellent benefits: Medical, Dental, Vision, Flexible Spending, and pension benefits through California Public Employees Retirement System (CalPERS). Click here for details regarding additional benefits.
• Tuition reimbursement and professional development.
• Free on-site parking.
• Free parking permit for EBRPD parks (for up to 2 privately owned vehicles)
• Employee discounts for certain EBRPD park amenities (reservations, daily fishing permit, public boat launch).

Essential Functions

Develops, supervises, and executes district-wide marketing, advertising, and public information campaigns; may serve as a spokesperson or media contact; prepares statements, talking points, and responses to media inquiries; writes, edits, and reviews marketing and media materials including digital content, fact sheets, press releases, and marketing materials; ensures consistent messaging and alignment with organizational priorities; supervises professional, technical, and/or support staff responsible for marketing, multimedia content, and digital communications; under the direction of the Communications and Outreach Manager helps manage workflow and production timelines; ensures consistency with organizational branding and communication standards; provides direction, training, feedback, and assignment coordination for staff and contractors; leads cross-divisional marketing and multimedia projects, ensuring timelines, deliverables, and budgets are met; oversees consultant services, contracts, and production schedules; supervises creation of multimedia content such as photography, videography, interviews, and digital storytelling; overseeing social media strategies, content planning, and engagement analytics; ensures the organization's website content is accurate, timely, accessible, and aligned with communication goals; advises staff on best practices in digital communication and emerging platforms; coordinates public-facing events including press conferences, community events, and program launches; conducts market research to inform communication strategy and evaluate effectiveness; tracks and analyzes key performance metrics for publications, digital engagement, public outreach, and marketing campaigns; prepares data-driven reports and recommendations; and performs related duties as assigned.

Minimum Qualifications

Education: A Bachelor's degree from an accredited college or university with major course work in journalism, communications, marketing, multimedia production, or related field, AND Experience: Four (4) years of responsible experience in communications, marketing, multimedia production, or public information including one (1) year supervisory or lead level experience.

Additional Information

Knowledge of:

• Principles and practices of marketing, public information, social media campaigns, and media relations;
• Publication workflows, editorial processes, and website content management;
• Digital communication platforms, multimedia tools, and Adobe Creative Suite;
• Writing for media, marketing, and diverse public audiences;
• Principles and practices of effective supervision and project management.

Ability to:

• Plan, organize, and supervise staff performing communication and marketing tasks;
• Produce, oversee, and review high-quality social media campaigns, news releases, and website content;
• Coordinate multiple projects and deadlines with sound judgement;
• Communicate effectively as a spokesperson and prepare others for public engagement;
• Communicate clearly and concisely, both orally and in writing;
• Establish and maintain positive and cooperative working relationships with those contacted in the course of work at all levels, including a culturally diverse general public, with a focus on quality service to internal staff and external customers and park users.

Conditions of employment:

• Must pass a Level 1 Background Check.
• May be required to attend evening or weekend meetings, events, or multimedia engagements which may be scheduled outside of normal work hours.

Union affiliation: AFSCME: East Bay Regional Parks Employees, Local 2428, American Federation of State, County & Municipal Employees (AFSCME), AFL-CIO, represents this classification. Wages, hours, and other terms of conditions of employment are covered in a Memorandum of Understanding (MOU) between the Park District and Local 2428. The probationary period for this classification is nine (9) months.

Internal promotions: Placement shall be made at the first step