Assistant Manager, Demand Planning - Ads & Marketing Service - Food

Assistant Manager, Demand Planning - Ads & Marketing Service - Food

Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. In Grab, purpose gives us joy and habits build excellence, while harnessing the power of Technology and AI to deliver the mission of driving Southeast Asia forward by economically empowering everyone, with heart, hunger, honour, and humility.

We are the Demand Planning team, the demand growth engine for Grab. One of our main focuses is Grab Marketing Services (GMS) and Platform Monetization. We design marketing packages and services using Grab's assets and demand-generation tools to help merchants and partners achieve their goals—while also driving revenue for Grab.

You will strike a balance between advanced analytics, project management, and partner management. You will take end-to-end ownership of projects: from designing marketing packages, conducting experiments, analyzing performance data, and pricing, to creating pitch decks, go-to-market strategies, operational processes, campaign execution, and performance reporting.

You'll collaborate with cross-functional teams (e.g., Marketing, Account Management, Vertical strategy, Product or even Finance and Legal) to ensure successful execution.

You will report to Senior Manager, Campaign and Monetization (Food) and is based in Bangkok office.

The critical tasks you will perform:

• Analyze merchant data to identify growth opportunities and shape GMS strategy.
• Design tailored marketing packages for different merchant segments using data, assets, and demand-generation tools.
• Conduct experiments to measure the impact and refine package design.
• Price packages using appropriate methods and data-driven approaches.
• Develop go-to-market strategies, including pitch decks, communication plans, timelines, and launch materials, in collaboration with cross-functional teams.
• Design and manage operational processes to ensure smooth execution.
• Build campaign dashboards to monitor performance and create reports for merchants and Grab stakeholders.

What essential skills you will need:

• 3+ years of experience
• Bachelor's degree in Business, Engineering, Economics, or a related field
• Data analytics skills, with proficiency in SQL, Tableau, and advanced Excel
• Quantitative mindset with strong business acumen; able to translate complex analysis into actionable insights.
• Excellent project management, stakeholder management and communication skills.
• Professional proficiency in spoken and written Thai and English.

We care about your well-being at Grab, here are some of the global benefits we offer:

• We have your back with Term Life Insurance and comprehensive Medical Insurance.
• With GrabFlex, create a benefits package that suits your needs and aspirations.
• Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave.
• We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.
• Balancing personal commitments and life's demands are made easier with our FlexWork arrangements such as differentiated hours.

We are committed to building an inclusive and equitable workplace that enables diverse Grabbers to grow and perform at their best. As an equal opportunity employer, we consider all candidates fairly and equally regardless of nationality, ethnicity, religion, age, gender identity, sexual orientation, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.