Marketing Services Manager

Marketing Services Manager

At HDR, our employee-owners are fully engaged in creating a welcoming environment where each of us is valued and respected, a place where everyone is empowered to bring their authentic selves and novel ideas to work every day. As we foster a culture of inclusion throughout our company and within our communities, we constantly ask ourselves: What is our impact on the world? Each and every role throughout our organization makes a difference in our ability to change the world for the better. At HDR, our employee-ownership model shapes everything we do, including how we support and care for our people. Our diverse service lines, including Water, Architecture, Building Engineering Services, Field Services, Power, Waste, Industrial, and Transportation reflect our commitment to shaping resilient, sustainable, and forward-thinking communities around the world. Across these disciplines, our teams design and deliver solutions that safeguard public health, enhance quality of life, power innovation, and drive responsible growth. Our employee-owners collaborate across specialties, combining creativity, precision, and deep expertise to solve the most complex challenges facing our clients and communities.

In the role of Marketing Services Manager/ Team Lead, we'll count on you to:

• Partner closely with the Area Marketing Manager to support the operational effectiveness, strategic direction and continued evolution of HDR's MN/WI water and transportation marketing team and processes.
• Serve as a strategic bridge between marketing, proposals, branding and leadership priorities to help ensure client development planning, messaging and marketing efforts are consistently integrated into pursuit materials and external communications.
• Manage and support proposal managers and marketing coordinators while providing day-to-day proposal and marketing operations oversight, coordination and quality control, helping provide consistent workflows, strong communication, efficient workload management and high-quality deliverables across the team.
• Facilitate proposal and interview processes including scheduling, compliance reviews, quality control, debriefs and continuous improvement initiatives.
• Help develop, implement and maintain scalable marketing systems, tools, standards and best practices that improve efficiency, consistency and collaboration across the area.
• Stay current on emerging generative AI tools and technologies; serve as a resource to the marketing team by sharing best practices, practical applications, and guidance on effective tool utilization.
• Maintain oversight of marketing systems and operational tools across MN/WI including proposal archives, resume and project data, photography coordination, marketing assets and business development platforms to ensure information remains accurate, organized and accessible.
• Train and mentor marketing staff as well as technical and business development staff on proposal processes, branding standards, communication expectations, tools and operational best practices.
• Help establish clear communication standards, team expectations and consistent processes that improve collaboration between marketing, technical staff and business development teams.
• Remain flexible and available to support priority pursuits, fast-turnaround requests and high-impact marketing initiatives as needed.
• Research industry trends, marketing tools and operational improvements that help modernize and elevate HDR's marketing organization and client experience.

Preferred Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or related field, or equivalent experience.
• A minimum of 7 years of experience in marketing, proposal management, communications or marketing operations, preferably within the AEC or professional services industry.
• Strong understanding of proposal development processes, marketing operations and workflow coordination.
• Experience leading or mentoring marketing and proposal teams in deadline-driven environments.
• Experience developing and improving systems, workflows, templates and operational processes.
• Strong organizational, communication and project management skills with the ability to coordinate multiple priorities and stakeholders simultaneously.
• Experience managing marketing databases, proposal systems, resume/project data and content libraries.
• Experience supporting branding initiatives, conference coordination, promotional efforts and marketing communications.
• Strong written communication and copyediting skills.
• Ability to balance strategic thinking with operational execution and day-to-day problem solving.

Required Qualifications:

• A minimum of 5 years relevant industry experience
• Demonstrated "self-starter" with a history of completing projects with limited oversight
• Deep knowledge of the A/E/C industry's standard approach to procurement of professional services
• Experience in sales and developing effective win strategies
• Excellent written and verbal communication skills
• Proficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPoint
• Proficient in Adobe Creative Cloud applications, including InDesign
• Demonstrated experience in winning high-value contracts in the A/E/C industry
• Demonstrated experience in writing compelling content based on information from technical staff

HDR is committed to the principles of employment equity. We are an Affirmative Action and Equal Opportunity Employer. We consider all qualified applicants, regardless of criminal histories, arrest and conviction records.