Marketing Specialist

Marketing Specialist Position

Responsibilities H-E-B's Marketing team includes partners who use their creativity and passion for excellent communication to drive loyalty and sales by promoting products and services our customers want and need. As a Marketing Specialist, you'll partner with the integrated marketing team and business stakeholders to manage and execute effective marketing promotions and campaigns. You'll manage and execute through project completion, from initial concept to final product--on time, and within budget. Once you're eligible, you'll become an owner in the company, so we're looking for commitment, hard work, and focus on quality and customer service. 'Partner-owned' means our most important resources--people--drive the innovation, growth, and success that make H-E-B The Greatest Omnichannel Retailing Company. Do you have a: heart for people... willingness to collaborate? head for business... ability to focus on the big picture, on our customers, and related trends? passion for results... a strong sense of initiative? drive to execute timely, on-brief, at-budget campaigns?

We are looking for:

• a related degree or comparable experience

What is the work?

• Project Management / Communications:
• Executes aspects of marketing campaign(s); applies understanding of the scope of work, deliverables, timelines, and budget parameters; collaborates with key stakeholders to execute successful projects
• Collaborates with internal departments (e.g., Procurement, Merchandising) to understand / interpret marketing and promotional needs essential to completing campaign details
• Supports campaign development / management for advertising projects (e.g., in-Store signage assets, online, print, out-of-home, targeted marketing, promotional materials, grass root executions)
• Collaborates with creative, digital, targeted marketing, production, and traffic teams to establish / update production schedules; manages / executes all project elements from beginning to end
• Applies project subject matter knowledge to assist team in project execution
• Drives team accountability for deliverables to ensure projects meet milestones
• Monitors project status and execution; offers viable solutions and opportunities as they arise
• Proactively identifies / escalates risks and issues to relevant stakeholders; may recommend solutions
• Reviews marketing creative development to ensure accuracy, layout / design, copy, printing, etc., meet H-E-B and campaign standards
• Ensures marketing vehicle messages accurately and consistently portray H-E-B branding and culture
• Assists in gathering production and third-party estimates, and oversight of outside vendor work
• Assists in preparation / coordination of marketing plans, presentations, and meetings
• Builds / maintains relationships with internal team and stakeholders

What is your background?

• A related degree or comparable formal training, certification, or experience
• 3+ years of experience in marketing

Do you have what it takes to be a fit as a Marketing Specialist at H-E-B?

• Knowledge of creative development process, print, digital, social marketing communications platforms, and digital marketing technologies / advertising technology industry
• Advanced verbal / written communication skills
• Strong critical thinking and problem-solving skills
• Strong organization and time management skills
• Ability to manage multiple priorities and deadlines, and shift focus between projects / tasks; attention to detail

Can you...

• Function in a fast-paced, retail, office environment
• Travel by car or plane with overnight stays
• Work extended hours