Marketing And Communications Officer

Marketing And Communications Officer

Founded in 1881 by the Paris Chamber of Commerce, HEC Paris is a leading European business school with the ambition to make a positive impact on both business and society. Its mission is driven by a unique "Think, Teach, Act" approach, aimed at fostering a more inclusive, sustainable, and prosperous world. With 167 research professors from around the globe, HEC Paris produces and shares cutting-edge knowledge with over 5,000 students from more than 130 countries. Its campus serves as a true laboratory of innovation and dialogue, fully engaged with the world's diversity and global challenges.

In 2010, HEC Paris joined Qatar Foundation to bring world-class management education programs and research to Doha and the region. Through its portfolio of programs and its local research activities, HEC Paris, Doha contributes to corporate competitiveness in the global economy, fully aligned with Qatar National Vision 2030 and supporting the transformation of Qatar into a sustainable, competitive, and knowledge-based economy. In addition to offering degree programs, the school partners with corporate clients in Qatar and the region to design and deliver customized executive programs addressing current business and organizational challenges.

HEC Paris is an exceptional workplace, located in state-of-the-art premises in downtown Msheireb, at the heart of Doha. Joining HEC Paris, Doha is a unique opportunity to be part of a close-knit community of talented individuals united around five core values: Curiosity, Excellence, Diversity, Responsibility, and Entrepreneurial Spirit.

Job Description

Full-time position reporting to the Head of Marketing

The Marketing and Communications Officer develops and implements marketing strategies that reinforce HEC Paris' brand positioning, increase awareness of the Doha campus, and drive business opportunities across Qatar and the region. Responsibilities include executing strategic campaigns, managing media relations, generating engaging content, and creating impactful marketing materials.

Key Responsibilities

Content Creation & Copywriting

• Write and edit content for a variety of formats, including press releases, brochures, newsletters, and digital content;
• Craft engaging content, including editorials, speeches, and communication messages;
• Ensure all written content aligns with branding guidelines and resonates with target audiences;
• Evaluate the written quality of documents submitted for publication and provide written feedback on the works.

Media Relations

• Coordinate PR activities with external agencies; brief and create action plans and recommendations;
• Prepare press kits and manage media requests, enhancing the institution's presence in the media;
• Monitor media coverage and report on campaign effectiveness.

Branding

• Ensure consistent application of HEC Paris' branding across all materials, adhering to visual identity and messaging guidelines;
• Manage the production of branded merchandise, signage, banners, and event collateral;
• Work with graphic designers and vendors to ensure high-quality production of printed and digital assets, including posters, flyers, and invitations;
• Coordinate the branding for events.

Advertising & Collateral

• Plan and execute print advertising campaigns;
• Collaborate with internal teams to develop creative ad concepts, messaging, and designs;
• Negotiate with media outlets for ad placements (newspapers, magazines, etc.) within budget;
• Track advertising performance and adjust strategies as needed to optimize results;
• Manage the production of marketing collateral, including brochures, promotional videos, and presentations, ensuring timely distribution and high-quality output.

Qualifications

Education and experience

• Bachelor's degree (Master's preferred) in business, marketing, communications, or related field.
• 6+ years of relevant experience in Marketing and/or Communications.

Skills and competencies

• Advanced proficiency in Microsoft Office (Word, PowerPoint, Excel).
• Salesforce CRM experience is preferred.
• Strong project management and organizational abilities.
• Excellent interpersonal and presentation skills.
• Proficiency in generating and analyzing data related to marketing activities.
• Detail-oriented, proactive, and brand-conscious, with a strong sense of initiative and accountability.
• Excellent written and spoken English. Arabic is a strong advantage. French is a plus.

Ways of working

• Core hours aligned to business needs with flexibility for evenings and weekends during peak periods.
• Collaborative working style, with a commitment to high-quality service and stakeholder satisfaction.

Additional Information

Prerequisite

Eligible candidates must be current residents of Qatar and hold a valid Qatar ID. International applications will not be considered for this role.

Disclaimer

This job description is only a summary of the typical functions of the job, not an exhaustive or comprehensive list of all possible job responsibilities, tasks, and duties. The responsibilities, tasks, and duties of the jobholder might differ from those outlined in this job description and other duties, as assigned, may be part of the job.

Employment Eligibility

If selected for a job at HEC Paris in Qatar, you will have to provide:

1. An original or a true copy of your Police Clearance Certificate (PCC) of your country of nationality attested by the Qatar Ministry of Foreign Affairs*; and
2. A true copy of your highest Educational Certificate attested by the Qatar Ministry of Foreign Affairs**.

*Candidates born in Qatar are exempt from providing an attested PCC. **Candidates who graduated from a university in Qatar are exempt from getting their Educational Certificate attested.

Getting your personal documents attested is a lengthy process. We encourage you to get your documents attested early in the recruitment process to reduce administrative delays upon hire.