Senior Specialist, Marketing Automation

Senior Specialist, Marketing Automation

Contract

Department: Staffing

Anticipated Hours per Week: 40

Work Setup: Hybrid

Compensation: from ZAR 50,000 - monthly

Company Description

Who is HelloKindred?

HelloKindred are specialists in staffing marketing, creative and technology roles, offering a range of talent solutions that can be delivered on-site, remotely or hybrid.

Our vision is to make work accessible and people's lives better. We do this by disrupting traditional employment barriers – connecting ambitious talent to flexible opportunities with trusted brands.

Job Description

Anticipated Contract End Date/Length: 12-month contract Work Set Up: Hybrid

We are seeking a Senior Specialist, Marketing Automation to collaborate with internal teams and enable the execution of end-to-end complex outbound strategic marketing campaigns. This role is responsible for delivering all marketing automation elements associated with campaigns, primarily within Eloqua, while providing advanced platform support to marketers. The successful candidate will also partner with the wider Digital team to develop and support 'always-on' inbound marketing initiatives that drive measurable business impact.

What you will do:

• Implement end-to-end outbound marketing campaigns using Eloqua
• Build and configure segments, emails, forms, landing pages, and workflows
• Provide advanced support across the marketing ecosystem, including Eloqua, OpenExchange, and Pathfactory
• Support integrated inbound and always-on digital marketing initiatives
• Act as the primary point of contact for complex campaign builds and automation requirements
• Deliver end-user training and guide new marketers through campaign development within Eloqua
• Update and maintain shared assets, including segments, templates, headers, footers, and workflows
• Troubleshoot campaign and system issues in collaboration with marketing stakeholders
• Manage multiple concurrent projects with minimal supervision while maintaining quality and accuracy
• Interpret campaign data and present insights clearly to stakeholders

Qualifications

• Bachelor's degree or equivalent combination of education and relevant experience
• Minimum 5 years of hands-on experience with marketing automation platforms, preferably Eloqua
• Strong knowledge of Salesforce is advantageous
• Proven ability to manage multiple complex projects independently
• Demonstrated experience influencing and collaborating with stakeholders at all levels
• Excellent written and verbal communication skills
• Strong analytical capability with the ability to interpret and present complex information
• High attention to detail and strong organizational skills
• Results-focused, proactive, and highly collaborative work style
• Strong business acumen with understanding of financial drivers and growth objectives
• Proficiency in Microsoft Office suite
• Experience in the financial industry is advantageous
• Hands-on experience with Copilot Studio, including designing and automating workflows using AI agents, is advantageous

Additional Information

All your information will be kept confidential according to EEO guidelines.

Candidates must be legally authorized to live and work in the country where the position is based, without requiring employer sponsorship.

HelloKindred is committed to fair, transparent, and inclusive hiring practices. We assess candidates based on skills, experience, and role-related requirements.

We appreciate your interest in this opportunity. While we review every application carefully, only candidates selected for an interview will be contacted.

HelloKindred is an equal opportunity employer. We welcome applicants of all backgrounds and do not discriminate on the basis of race, color, religion, sex, gender identity or expression, sexual orientation, age, national origin, disability, veteran status, or any other protected characteristic under applicable law.