Project Director, Sales & Marketing

Sales And Marketing Manager

Responsible for the execution of sales and marketing strategy and tactics to achieve budgeted sales volume and cost as well as achieve customer and associate satisfaction. Ensure effective and efficient on-site coordination between sales and marketing groups. Work with multiple stakeholders as needed to assist in the development and implementation of regional marketing strategies. Accountable for all aspects of sales location operations. An essential function of the job is the ability to work on-site on a daily basis.

College degree preferred

Minimum 5 years' experience in management of sales, marketing or administration

Minimum 5 years' experience in vacation ownership

Developing and Executing Strategy

Contributes to the development of long-term function and strategy of the project.

Develops culture of excellence in all facets of project operation.

General Business Management

Implements and manages daily administrative procedures in compliance with company policy and practical business processes.

Forecasts and budgets annual sales targets.

Addresses personnel issues in compliance with company policy.

Managing the Guest Experience

Responsible for a positive guest tour experience.

Resolves any unresolved guest issues that have escalated.

Monitors guest experience survey data and follows up with department leaders as appropriate.

Maintaining, Analyzing, & Communicating Key Reports

Uses reports on individual and team production performance to evaluate overall project and team effectiveness.

Uses market analyses to evaluate the effectiveness of various incentives and programs to determine which incentives and programs should be retained.

Monitors Budget versus Actual Results across all departments to evaluate department effectiveness.

Managing External Relationships

Negotiates contracts and works with vendors.

May work directly with local Resort General Managers and Area Vice President.

Managing & Developing the Sales & Marketing Workforce

Develops future managers while implementing company directed self-development programs.

Coaches, manages and leads direct reports

Measures the performance of the marketing and sales departments against goals and holds them accountable.

Rewards and recognizes manager performance.

Motivates managers to increase production and performance

Observes and identifies direct report areas of strength and development opportunities.

Oversees the development and/or update of sales training manuals and sales process enhancements.

Conducts formal performance reviews and uses this information to create individual development plans, career paths, and promotion development plans.

Manages associate performance, developing performance plans for associates below expectation.

Identifies and responds to the needs/questions/issues brought forth by team associates.

Mediates conflict in and between teams.

Provides guidelines for empowering associates to make decisions regarding guest experience and service issues.

Reviews various training programs prior to implementation.

Reviews and approves policies and procedures pertaining to workflow, lead distribution, reward, recognition, and discipline.

Participates in recruiting.

Ensures hiring managers follow personnel selection protocols.

Develops compensation plans for marketing and sales teams that maximize production.

Contributing to the Management of the Enterprise

Understands and abides by state and federal regulations around sales and marketing activity.

Updates plans and actions to prepare for management meetings.

Performs other duties as assigned.

Leadership

Professional Demeanor - Exhibiting behavioral styles that convey confidence and command respect from others; making a good first impression and representing the organization in alignment with its values.

Problem Solving and Decision Making - Identifying and understanding issues, problems, and opportunities; obtaining and comparing information from different sources to draw conclusions, develop and evaluate alternatives and solutions, solve problems, and choose a course of action.

Communication - Conveying information and ideas to others in a convincing and engaging manner through a variety of methods. Strong public presentation skills.

Adaptability - Maintaining performance level under pressure or when experiencing changes or challenges in the workplace.

Managing Execution

Planning and Organizing - Gathering information and resources required to set a plan of action for self-and/or others; prioritizing and arranging work requirements to accomplish goals and ensure work is completed.

Driving for Results - Setting high standards of performance for self-and/or others; assuming responsibility for work objectives; initiating, focusing, and monitoring the efforts of self-and/or others toward the accomplishment goals; proactively acting and going beyond what is required.

Building and Contributing to Teams - Leading and participating as a member of a team to move toward the completion of common goals while fostering cohesion and collaboration among team members.

Building Relationships

Coworker Relationships - Interacting with others in a way that builds openness, trust, and confidence in the pursuit of organizational goals and lasting relationships.

Customer Relationships - Developing and sustaining relationships based on an understanding of customer needs and actions.

Fostering Inclusion - Supporting associates with diverse styles, abilities, motivations, and/or cultural perspectives; leveraging personal differences to achieve objectives; and promoting a work environment where all associates are given the opportunity to contribute to their full potential.

Generating Talent and Organizational Capability

Talent Management - Providing guidance and feedback to help individuals develop and strengthen skills and abilities needed to accomplish work objectives.

Organizational Capability - Understanding and leveraging associate talent and capabilities to meet work needs; supporting the attraction, selection, and/or retention of associates to achieve department and business objectives.

Learning and Applying Personal Expertise

Applied Learning - Seeking and making the most of learning opportunities to improve performance of self-and/or others.

Technical Acumen - Understanding and utilizing professional skills and knowledge in a specific functional area to conduct and manage everyday business operations and generate innovative solutions to approach function-specific work challenges.

General Sales Location Operations - Knowledge of the operating principles and practices of sales locations including tour flow management, sales presentation, sales closings, and general operating procedures.

Business Acumen - Understanding and utilizing business information to manage everyday operations and generate innovative solutions to approach business and administrative challenges.

Applied Business Knowledge - Evaluates market conditions, organizational objectives, and important aspects of the business to accurately diagnose market opportunities and threats; anticipates opportunities and threats, identify issues, and develop strategies and plans. Aligning individual and team actions with strategies and plans to drive business results.

Administration and Management - Understands and applies the business and management information involved in strategic planning, resource allocation, human resources modeling, leadership techniques, sales methods, and coordination of people and resources.

Basic Competencies - Fundamental competencies required for accomplishing basic work activities.

Basic Computer Skills - Using basic computer hardware and software (e.g., personal computers, word processing software, Internet browsers, etc.).

Mathematical Reasoning - The ability to add, subtract, multiply, or divide quickly, correctly, and in a way that allows one to solve work-related issues.

Oral Comprehension - The ability to listen to and understand information and ideas presented through spoken words and sentences.

Reading Comprehension - Understanding written sentences and paragraphs in work related documents.

Writing - Communicating effectively in writing as appropriate for the needs of the audience.