Head Of Platform Marketing

Head Of Platform Marketing

At ITRS, we make society's critical technology work. Our mission is to deliver automated and holistic IT observability solutions that safeguard critical applications and enable innovation. We are the only monitoring and observability platform designed for the most demanding and regulated industries — trusted by 90% of Tier 1 capital markets firms.

We believe when our team thrives, so do our customers. With us, you'll find:

• A culture that backs you – We're proud to be a Great Place to Work for multiple years in a row due to our inclusive, supportive environment.
• Work that matters – Make a real difference with 1,000s of global customers in industries that keep the world running, including 9 out of 10 top investment banks.
• Room to grow – Whether you're starting your career or bringing years of experience, we're committed to your development. Just ask our team members who've been excelling here for 10+ years.

With headquarters in London and teams across the US, Europe, and Asia, ITRS combines the agility of a high-impact tech business with the stability of a private equity–backed global partner.

Reporting to our CMO, the Head of Platform Marketing will lead the strategic positioning and go-to-market execution for ITRS's integrated observability platform across Financial Services, Digital Experience Monitoring (DEM), and Corporate Infrastructure value streams. This role is critical to unifying our market presence, modernising brand perception, and driving systematic product launch excellence. You will work from our London HQ on a hybrid work schedule.

As a Head of Platform Marketing, you will:

• Develop and execute unified go-to-market strategy across all value streams with consistent platform messaging that positions ITRS as a modern observability leader
• Create integrated solution messaging connecting Geneos, Opsview, Uptrends, and ITRS Analytics as a unified observability platform
• Lead competitive intelligence and positioning strategy against Datadog, Dynatrace, and other platform consolidators
• Establish and lead systematic product launch amplification process connecting monthly innovations to target account priorities
• Eliminate silos between value streams and ensure cohesive customer experience across all touchpoints
• Partner with Product, Sales, and Customer Success to align platform roadmap with market needs
• Lead go-to-market strategy development with measurable pipeline and revenue outcomes
• Support sales enablement with Return on investment (ROI) calculators, migration tools, and technical differentiation content