Director, HCP Marketing (remote - US) - Remote Eligible

Director, Hcp Marketing

This position is posted by Jobgether on behalf of Sumitomo Pharma America, Inc. We are currently looking for a Director, HCP Marketing in United States. This role offers the opportunity to lead healthcare provider (HCP) marketing strategy for a key oncology brand, shaping how providers engage with clinical data and patient solutions. The Director will be responsible for developing compelling, scientifically accurate messaging, creating high-impact field resources, and driving HCP engagement across multiple touchpoints. You will collaborate cross-functionalally with sales, medical affairs, market access, and alliance partners to ensure cohesive and timely execution of marketing initiatives. The ideal candidate combines deep clinical understanding with strategic marketing expertise, strong project management skills, and the ability to influence stakeholders in a fast-paced environment. This position offers significant impact on brand growth and patient outcomes while fostering collaboration and innovation.

Accountabilities

• Develop and execute HCP marketing strategy aligned with brand vision, lifecycle stage, and competitive landscape.
• Own and manage the HCP messaging platform, ensuring alignment across campaigns, peer-to-peer education, and field tools.
• Translate complex clinical data into engaging, compliant, and actionable messaging for Urologists, Oncologists, Radiation Oncologists, and APPs.
• Create and oversee promotional materials and resources supporting field engagement and education.
• Collaborate with cross-functional teams, including Sales, Sales Training, Medical Affairs, Market Access, Omnichannel, Patient Marketing, Legal, and Regulatory, to ensure cohesive strategy and execution.
• Coordinate co-promotional activities with alliance partners to ensure timely and efficient delivery of materials.
• Apply market research, field insights, and performance data to refine strategy and optimize HCP engagement.
• Manage agency partners and internal processes to deliver high-quality marketing assets efficiently.
• Ensure all content complies with Promotional Review Committee (PRC) and regulatory standards.