Lead Digital Marketing Operations Manager (remote) - Remote Eligible

Digital Marketing Operations Manager - Remote

In this pivotal role, you will manage the day-to-day operations of digital marketing campaigns, ensuring they align with business objectives. Your expertise in technical and analytical processes will drive continuous improvement in digital marketing performance. The position involves direct collaboration with cross-functional teams, guaranteeing that marketing initiatives are effectively executed and monitored. You will play a crucial role in identifying strategies to enhance campaign efficiency and effectiveness, ultimately contributing to the company's mission of reshaping the clinical research industry. This is a fantastic opportunity for someone driven to innovate and make a difference from anywhere in the world.

Accountabilities

• Oversee the execution and optimization of digital marketing campaigns across multiple channels.
• Collaborate with team members to align digital marketing strategies with business goals.
• Utilize analytics tools to track performance and provide actionable insights.
• Prepare and present reports on marketing activities to stakeholders.
• Manage the corporate website and ensure effective content management.
• Track marketing return on investment (ROI) using appropriate platforms.
• Lead the integration of marketing technologies to enhance operations.
• Develop processes for efficient workflows in digital marketing.
• Identify automation opportunities and implement solutions.
• Monitor and manage the digital marketing budget.

Requirements

• Bachelor's degree in marketing, advertising, public relations, or communications.
• 5-7 years of experience in digital marketing.
• In-depth knowledge of digital marketing channels and tools, including SEO, SEM, and social media.
• Experience with Salesforce CRM and marketing automation platforms.
• Strong analytical skills and experience using data to drive marketing decisions.
• Excellent communication skills in fast-paced environments.
• Familiarity with WordPress CMS and web management.
• Ability to manage digital marketing budgets effectively.
• Strong organizational skills with the ability to handle multiple projects.
• High emotional intelligence and collaborative skills.

Benefits

• Health insurance, long-term disability, and life insurance coverage.
• Unlimited Paid Time Off.
• 10 paid holidays per year.
• Paid parental leave for new parents.
• Work anniversary bonuses.
• Participation in employee recognition programs.
• Monthly connectivity stipend reimbursement.
• 401K contribution match up to 100% for the first 3% and 50% for the next 2%.