Lead Global Marketing Performance - Remote - Remote Eligible

Remote Global Marketing Performance Associate Director

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Remote Global Marketing Performance Associate Director. This high-impact role is pivotal in advancing the performance infrastructure within Global Marketing. You will be responsible for driving data-driven decision-making through meticulous measurement frameworks and marketing attribution processes. The position demands strategic engagement across various teams, including Commercial Operations and Finance, to ensure performance transparency and KPI alignment. Your leadership will enhance the organizational credibility of marketing efforts, making significant impacts on business outcomes. Join us to lead transformative marketing strategies in a collaborative remote environment.

Accountabilities

• Define the framework for global marketing performance dashboards.
• Design executive-level reporting for marketing initiatives and campaigns.
• Lead the global marketing attribution roadmap toward multi-touch attribution.
• Establish Return on Marketing Investment (ROMI) frameworks.
• Define reporting structures for consistent visibility into funnel performance.
• Coordinate the global marketing planning process and campaign strategies.
• Develop measurable marketing OKRs and performance targets.
• Facilitate cross-functional performance review forums to assess strategic progress.

Requirements

• Minimum of 15 years of experience in marketing analytics or related fields.
• Proven ownership of dashboards and KPI governance.
• Strong understanding of B2B marketing funnels and analytics.
• Experience collaborating with Field Marketing and Commercial Operations.
• Familiarity with CRM and marketing automation platforms (like Salesforce, Marketo).
• Proficient in BI tools such as Tableau and Power BI.
• Excellent communication skills to translate data into strategic insights.
• Ability to navigate in a complex, matrixed organization.

Benefits

• Competitive base salary range of $170,600 - $255,800.
• Eligibility for variable cash programs and potential equity.
• Access to innovative health benefits including genomics sequencing.
• Comprehensive health/dental/vision coverage.
• Retirement benefits and generous paid time off.
• Commitment to creating an inclusive and diverse workplace.
• Opportunities for professional development and career growth.
• Supportive work environment promoting collaboration and alternative perspectives.