Lead Growth Marketing Strategist

Lead Growth Marketing Strategist

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Lead Growth Marketing Strategist in the United States.

This role is a unique opportunity to lead and scale data-driven lifecycle marketing initiatives that directly impact customer acquisition, engagement, and retention. You will own the full customer journey, from onboarding to long-term loyalty, designing high-performing campaigns that drive measurable business outcomes. Combining strategic leadership with hands-on execution, you will work across marketing automation platforms to build, test, and optimize campaigns at scale. The position sits at the intersection of data, technology, and marketing, requiring a strong analytical mindset and a passion for experimentation. You will collaborate closely with cross-functional teams to align marketing efforts with broader business goals. This is an ideal role for a growth-oriented marketer who thrives in a fast-paced, performance-driven environment.

Accountabilities:

• Own and manage lifecycle marketing strategies across acquisition, onboarding, engagement, and retention, ensuring a seamless and optimized customer journey.
• Design, build, and execute targeted, trigger-based, and always-on campaigns using marketing automation platforms to drive conversion and engagement.
• Lead end-to-end campaign execution, including segmentation, testing, deployment, and performance tracking.
• Implement and optimize personalized communication strategies across email, web, and digital touchpoints to improve user experience and product adoption.
• Establish scalable marketing processes, templates, and workflows to increase efficiency and consistency in execution.
• Drive A/B and multivariate testing initiatives to continuously improve campaign performance and conversion rates.
• Define, monitor, and report on key performance indicators, translating data into actionable insights and strategic recommendations.
• Collaborate with product, customer experience, technology, and brand teams to align marketing initiatives with business objectives.

Requirements:

• Bachelor's degree in Marketing, Business, Finance, or a related field.
• 5+ years of experience in digital or lifecycle marketing with a strong track record of driving growth and measurable results.
• Hands-on experience with marketing automation platforms such as Salesforce Marketing Cloud, Braze, or similar tools.
• Strong analytical skills with proficiency in SQL, Excel, Tableau, or other data visualization and reporting tools.
• Deep understanding of customer journey orchestration, segmentation, and personalization strategies.
• Experience with A/B testing methodologies and a test-and-learn approach to campaign optimization.
• Strong project management skills with the ability to manage multiple initiatives and priorities simultaneously.
• Excellent communication and stakeholder management skills, including the ability to present insights to senior leadership.
• Experience in financial services, banking, or credit unions is a plus.

Benefits:

• Competitive salary with performance-based bonus opportunities.
• 401(k) plan with generous employer contribution.
• Comprehensive medical, dental, and vision insurance with high employer coverage.
• Paid time off, including generous vacation days and sabbatical opportunities.
• Tuition reimbursement for continued learning and professional development.
• Inclusive and collaborative work environment with a strong focus on employee well-being.
• Opportunities to participate in company-led initiatives, events, and community programs.
• Career growth opportunities within a stable and high-performing organization.

How Jobgether works:

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.