Marketing Manager

Marketing Manager

This role is responsible for shaping and executing innovative marketing strategies for a diverse portfolio of adult Christian titles across multiple imprints. You will lead end-to-end campaign development, from concept creation to execution, across advertising, social media, influencer marketing, and preorder initiatives. The position requires close collaboration with authors, agents, and cross-functional internal teams including editorial, publicity, sales, and digital platforms. You will play a key role in driving audience engagement, increasing discoverability, and supporting strong commercial performance for each title. The environment is fast-paced, creative, and highly collaborative, offering the opportunity to influence both brand voice and campaign direction. This role is ideal for a marketer who is passionate about storytelling, enjoys working with authors, and thrives in a mission-driven publishing environment.

Accountabilities:

• Lead the development and execution of integrated marketing campaigns for book launches, including advertising, digital media, influencer partnerships, and social strategy.
• Design data-informed marketing plans aligned with market trends, audience insights, and sales objectives to maximize reach and engagement.
• Collaborate closely with authors and their teams to build cohesive promotional strategies, content plans, and cross-platform visibility.
• Manage budgets, timelines, and performance tracking for individual titles while ensuring campaigns meet sales and engagement targets.
• Coordinate with internal departments such as editorial, publicity, sales, and digital engagement teams to ensure seamless campaign execution.
• Contribute to acquisition and publishing meetings by providing strategic marketing insights and recommendations.
• Oversee ongoing social media strategy and brand messaging across platforms, ensuring consistency and audience alignment.

Requirements:

• Minimum 4 years of marketing experience, preferably in publishing, media, or content-driven industries, with proven experience in campaign development and execution.
• Strong interest in Christian books and purpose-driven storytelling.
• Excellent communication and relationship-building skills to collaborate effectively with authors, agents, and internal stakeholders.
• Experience managing social media platforms such as Instagram, Facebook, and YouTube, with a strong understanding of digital engagement strategies.
• Highly organized, detail-oriented, and able to manage multiple projects and deadlines in a fast-paced environment.
• Ability to set, track, and achieve performance goals while working within defined budgets.
• Proficiency in Microsoft Office Suite and familiarity with tools such as Canva and Adobe Creative Suite is highly valued.
• Self-motivated, collaborative team player with strong problem-solving skills and adaptability.

Benefits:

• Annual salary of $73,500.
• Eligibility for annual bonus or profit-sharing based on company performance.
• Comprehensive health coverage including medical, dental, and vision insurance.
• Flexible spending accounts (healthcare and dependent care) and health savings account options.
• Retirement savings plan with pre-tax and Roth 401(k) options.
• Short-term and long-term disability coverage, plus life and AD&D insurance.
• Paid time off and generous leave policies.
• Commuter benefits and student loan repayment support.
• Educational assistance programs and professional development opportunities.
• Remote-friendly flexibility depending on role requirements.