Principal Analyst, Growth - Remote Eligible

Principal Analyst, Growth

This role provides the opportunity to lead growth analytics initiatives for a major acquisition channel, influencing strategic decisions across marketing, product, and engineering teams. You will apply advanced analytical frameworks to evaluate user behavior, optimize marketing performance, and guide data-informed decisions that directly impact acquisition and retention. The role involves mentoring analysts, collaborating with cross-functional partners, and enhancing the data infrastructure to support scalable, actionable insights. This is an ideal position for someone who enjoys complex analytical challenges, designing experiments, and translating results into clear, executive-level recommendations. You will work in a flexible, digital-first environment with opportunities to contribute to large-scale growth initiatives.

Accountabilities:

• Lead analytics efforts for one of the largest acquisition channels, partnering closely with Growth Marketing, Product, and Engineering teams.
• Develop frameworks for measuring growth, including attribution, ROI, lifetime value, and segmentation analyses.
• Design, execute, and interpret quantitative experiments, incrementality tests, and geo-lift studies.
• Collaborate with analytics engineering to expand data capabilities, accelerate insights, and improve infrastructure supporting acquisition and retention.
• Translate complex analyses into actionable insights and executive-ready presentations that guide decision-making.
• Mentor and coach junior analysts, fostering skill development and analytical excellence.

Requirements:

• 8+ years of professional experience in marketing, growth, or product analytics.
• Strong expertise in growth analytics techniques, including attribution, customer lifetime value, ROI modeling, and A/B testing.
• Proven ability to design and interpret experiments and growth measurement frameworks (incrementality, geo-lift, MMM).
• Advanced proficiency with SQL, Python or R, and visualization tools (Looker, Mode, Tableau, etc.).
• Degree in Analytics, Data Science, Economics, Engineering, Mathematics, or a related quantitative field.
• Excellent communication and analytical storytelling skills, with the ability to influence C-level decisions.
• Preferred: experience in fintech, marketplace, or technology companies; prior mentorship experience; executive-level presentation skills.

Benefits:

• Competitive base salary: $182,300 – $252,500 USD, plus performance-based bonuses and equity grants.
• Flexible remote-first work environment with optional office collaboration in San Mateo, Columbus, Austin, or New York City.
• Generous 401(k) plan with employer match and Employee Stock Purchase Program.
• Comprehensive health, dental, and vision insurance, including company contributions to Health Savings Accounts.
• Paid time off, parental leave, and wellness allowances for physical, mental, and personal development.
• Opportunities to work on high-impact projects and shape the growth strategy of a data-driven organization.
• Connection and community through team events, all-company updates, and employee resource groups (ERGs).