Product Manager, Digital Experience

Product Manager, Digital Experience

This role is focused on shaping and optimizing end-to-end digital shopping experiences across web, mobile, and in-store kiosk platforms. You will own the product lifecycle for key digital initiatives, from ideation through launch and continuous improvement, with a strong emphasis on customer experience, personalization, and conversion performance. Working in a fast-paced, cross-functional environment, you will collaborate with engineering, UX, marketing, and merchandising teams to deliver seamless and impactful ecommerce experiences. The position blends strategic product leadership with hands-on execution, requiring both analytical rigor and customer empathy. You will translate complex business needs into clear product direction while driving data-informed decisions that improve engagement and revenue. This is a highly visible role where your work directly influences digital growth and customer satisfaction across multiple channels.

Accountabilities:

• Own and execute the digital product roadmap across web, mobile, and kiosk platforms, prioritizing features based on business impact, user insights, and resource constraints.
• Lead the full product lifecycle including ideation, requirements definition, development coordination, launch execution, and post-launch optimization.
• Translate complex product concepts into clear Epics, User Stories, and detailed acceptance criteria aligned with technical and business requirements.
• Define and monitor key product and customer experience metrics, using data insights to continuously improve performance and conversion outcomes.
• Collaborate closely with engineering, UX, marketing, and merchandising teams to ensure successful delivery of high-quality ecommerce features.
• Contribute to and support spec-driven development practices by producing detailed product specifications and prototypes as a source of truth for delivery teams.
• Stay current on ecommerce trends and digital experience innovations, incorporating insights into product strategy and roadmap evolution.

Requirements:

• Bachelor's degree in Business, Computer Science, or related field.
• 6+ years of product management experience, ideally in ecommerce, retail, or consumer-facing digital products.
• Proven experience managing full product lifecycles in fast-paced, agile environments.
• Strong understanding of product analytics, KPIs, and data-driven decision-making to improve user experience and business outcomes.
• Experience working with cross-functional teams including engineering, design, marketing, and operations.
• Familiarity with ecommerce and product tools such as Shopify, Salesforce Commerce, Figma, Contentful, Mixpanel, Tableau, Jira, or Confluence.
• Ability to write clear, structured product requirements and communicate effectively with both technical and executive stakeholders.
• Strong problem-solving mindset with curiosity to explore user needs, edge cases, and dependencies.
• Experience in spec-driven development is a plus, with openness to adopting structured documentation-first product practices.

Benefits:

• Competitive salary range of $125,000 – $145,000 USD depending on experience and location
• Eligibility for annual discretionary incentive bonus based on performance
• Remote work flexibility within the United States
• Opportunity to work on high-impact, customer-facing digital products
• Cross-functional collaboration in a fast-paced, innovative environment
• Exposure to modern ecommerce tools and product development practices
• Career growth opportunities in product leadership and digital strategy